She Grew Her Freelance Business From $0 To $20k/mo In Under 4 Years

Uploaded January 2023 | Updated September 2026, 1 hour ago

It's officially 2023, and this is the time of year everyone starts looking to the future of what's possible.
* Is this the year you finally leave your day job behind?
* Is this the year you finally crack $100k in revenue?
* Is this the year you finally break $100k in profit?

Whatever your goal, one of the most helpful things I can do as a podcaster is show you someone who's accomplished all of these things in a relatively short amount of time.

Lydia Kerr of Telltale Design Co made the transition from "side hustle" to $20,000 per month in less than 4 years of starting her design business.

In this interview, you'll hear her story of how she launched Telltale Design Co while working a full-time day job, and she replaced that day job income within just a few months of freelancing, and ultimately how she made the shift from "low-dollar $500 project" freelancer to a "premium-priced $10k project" business owner.

For full show notes, visit 6figurecreative.com/233

She Grew Her Freelance Business From $0 To $20k/mo In Under 4 Years | With Lydia Kerr

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$289: How To Create A 2024 Plan For Your Business (That Youll ACTUALLY Use) Ive just returned from my year-end planning retreat in Chattanooga, TN, and DAMN it was awesome. This is only my 3rd year doing this and considering I started my freelance journey back in 2009, I discovered this secret WAY too late... Planning is the secret sauce to having your best year ever (which 2023 was for my businesses). But heres the kicker – it doesnt have to be a mind-boggling, complex ordeal. A stupidly simple plan that you actually use is worth its weight in gold compared to some over-the-top, convoluted plan that just gathers dust. Let me share a little secret with you. I tend to be the king of overcomplication. Id plan so intensely that Id lose sight of the actual execution. But I learned my lesson, and now Im all about finding that sweet spot in planning – the perfect balance. As entrepreneurs, if were just meandering through life without a plan, were like driftwood caught in someone elses current. We get pulled INTO other peoples plans, and thats not where we want to be. In the world of freelancing, hanging out with that person with the plan often means working for an agency at a fraction of the price theyre charging their big-shot clients. You become the outsourced work, not the mastermind behind the project. Thats probably not the dream youre chasing. So, whats the alternative? Were going to craft our annual plan. This plan is going to be your North Star, your guiding light, pointing you in a direction thats infinitely better than aimlessly drifting along. Were going to be intentional in our pursuits, not aimless wanderers. Thats the goal here, and its a goal worth pursuing with all your freelance might. So, lets create a plan thatll help 2024 be your best year ever, because remember... if you dont have a plan, youll end up in someone elses plan. For full show notes, visit https://6figurecreative.com/289$

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