Uploaded March 2013 | Updated September 2026, 3 weeks ago
Session devoted to establishing the consequences of being "lowest price in town." It attracts the wrong type of customers. It brings into doubt your expertise, professionalism and quality. It encourages price objections. It's a game of who has the deepest pockets. People want a fair price, not just the cheapest.
Session devoted to establishing the consequences of being "lowest price in town." It attracts the wrong type of customers. It brings into doubt your expertise, professionalism and quality. It encourages price objections. It's a game of who has the deepest pockets. People want a fair price, not just the cheapest.
