Uploaded June 2025 | Updated September 2026, 1 week ago
Discover the groundbreaking intersection of cinematic artistry and seamless collaboration with CEO's Dan Kanes and Michael Cioni as they present a creative and innovative approach to storytelling tools and technology. This captivating presentation unveils how premium anamorphic lenses from Atlas Lens Co mixed with cutting-edge file sharing from Strada are transforming the creative landscape for filmmakers and visual storytellers.
Pairing Atlas optical excellence with Strada's revolutionary file sharing system makes sharing your lens tests easy, instant, and free. This game-changing approach transforms any connected camera into your personal cloud, allowing directors, editors and clients to immediately access and review footage without the typical delays of downloading and uploading terabytes of data.
Together, Atlas Lens Co and Strada create a powerful ecosystem that liberates filmmakers from technical constraints and empowers pure creative expression. Experience the future of visual storytelling where premium optics meet frictionless collaboration—a world where technical barriers dissolve and your creative vision takes center stage.
3:10 Camera options for testing
4:43 What is Anamorphic?
5:45 Oscar Winner Anora
7:12 Brian Eno
8:36 Blackmagic LF and Orion 80mm
9:36 Cinelensflares.com
10:57 RED Raptor and Orion 65mm
13:46 Close focus on Orion
14:31 What Makes Anamorphic Good?
19:01 Blackmagic LF and Mercury 72mm
20:40 RED Raptor and Mercury 42mm
24:30 SONY FX 2 in Atlas Scope 90º
27:12 Michael Cioni& Intro
28:56 The "Fincher Look"
33:47 Strada Overview
35:48 The Problem with Cloud
39:50 Where Do You Store Media?
41:30 Remote Lens Test Sharing
46:06 Live Sharing with Clyde Bessey
50:51 Blackmagic SMB Connection
53:58 SONY FX2 Remote Sharing
58:52 Importing into DaVinci Resolve
1:03:53 Feedback
1:05:18 Strada Pricing
1:12:59 Conclusion
Credits:
Presenters:
Dan Kane, Atlas Lens Co
Michael Cioni, Strada
Clyde Bessey, Origin Point
BTS Camera:
Shannon Stutenroth
Talent:
Morgan Lindholm
Camera Operators:
Peter Cioni
Bea Weigand
Crew:
Discover the groundbreaking intersection of cinematic artistry and seamless collaboration with CEO's Dan Kanes and Michael Cioni as they present a creative and innovative approach to storytelling tools and technology. This captivating presentation unveils how premium anamorphic lenses from Atlas Lens Co mixed with cutting-edge file sharing from Strada are transforming the creative landscape for filmmakers and visual storytellers.
Pairing Atlas optical excellence with Strada's revolutionary file sharing system makes sharing your lens tests easy, instant, and free. This game-changing approach transforms any connected camera into your personal cloud, allowing directors, editors and clients to immediately access and review footage without the typical delays of downloading and uploading terabytes of data.
Together, Atlas Lens Co and Strada create a powerful ecosystem that liberates filmmakers from technical constraints and empowers pure creative expression. Experience the future of visual storytelling where premium optics meet frictionless collaboration—a world where technical barriers dissolve and your creative vision takes center stage.
3:10 Camera options for testing
4:43 What is Anamorphic?
5:45 Oscar Winner Anora
7:12 Brian Eno
8:36 Blackmagic LF and Orion 80mm
9:36 Cinelensflares.com
10:57 RED Raptor and Orion 65mm
13:46 Close focus on Orion
14:31 What Makes Anamorphic Good?
19:01 Blackmagic LF and Mercury 72mm
20:40 RED Raptor and Mercury 42mm
24:30 SONY FX 2 in Atlas Scope 90º
27:12 Michael Cioni& Intro
28:56 The "Fincher Look"
33:47 Strada Overview
35:48 The Problem with Cloud
39:50 Where Do You Store Media?
41:30 Remote Lens Test Sharing
46:06 Live Sharing with Clyde Bessey
50:51 Blackmagic SMB Connection
53:58 SONY FX2 Remote Sharing
58:52 Importing into DaVinci Resolve
1:03:53 Feedback
1:05:18 Strada Pricing
1:12:59 Conclusion
Credits:
Presenters:
Dan Kane, Atlas Lens Co
Michael Cioni, Strada
Clyde Bessey, Origin Point
BTS Camera:
Shannon Stutenroth
Talent:
Morgan Lindholm
Camera Operators:
Peter Cioni
Bea Weigand
Crew:
