Uploaded January 2025 | Updated September 2026, 3 days ago
#YouTubeTaughtMe #service
This video consists of the following:
1. Example of Service quality.
2. Meaning and Concept of Service & Service Quality in Hindi
3. Concept of SERVQUAL MODEL
4. How SERVQUAL Works? ( Customer Expectations , Customer Feedback , GAP Analysis
5. Why Use the SERVQUAL Model?
Understand Customer Expectations
Identify Gaps in Service Delivery
Improve Customer Satisfaction
Enhance Competitive Advantage
Build Trust and Confidence
Monitor and Maintain Quality Over Time
6. Dimensions of SERVQUAL (RATER MODEL)(Service Quality Assessment)
Reliability
Responsiveness
Assurance
Empathy
Tangibles
Access
Communication
Credibility
Security
Understanding/Knowing the Customer
7. GAP model
Knowledge Gap
Policy Gap
Delivery Gap
Communication Gap
Perception Gap
Shortcut to remember: Kon Paise Dega? Chacha ya Papa?
My Instagram profile: instagram.com/mr_singh.01_
PPT download like: drive.google.com/file/d/1YdhpiZHBKsVlzAsfS2_MObAPYqfcJwg7/view?usp=share_link
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#YouTubeTaughtMe #service
This video consists of the following:
1. Example of Service quality.
2. Meaning and Concept of Service & Service Quality in Hindi
3. Concept of SERVQUAL MODEL
4. How SERVQUAL Works? ( Customer Expectations , Customer Feedback , GAP Analysis
5. Why Use the SERVQUAL Model?
Understand Customer Expectations
Identify Gaps in Service Delivery
Improve Customer Satisfaction
Enhance Competitive Advantage
Build Trust and Confidence
Monitor and Maintain Quality Over Time
6. Dimensions of SERVQUAL (RATER MODEL)(Service Quality Assessment)
Reliability
Responsiveness
Assurance
Empathy
Tangibles
Access
Communication
Credibility
Security
Understanding/Knowing the Customer
7. GAP model
Knowledge Gap
Policy Gap
Delivery Gap
Communication Gap
Perception Gap
Shortcut to remember: Kon Paise Dega? Chacha ya Papa?
My Instagram profile: instagram.com/mr_singh.01_
PPT download like: drive.google.com/file/d/1YdhpiZHBKsVlzAsfS2_MObAPYqfcJwg7/view?usp=share_link
TAGS FOR VIDEO :
servqual
modelo servqual
metode servqual
parasuraman servqual model
mô hình servqual
servqual model
escala servqual
metodo servqual
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servqual framework was introduced by
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servqual customer satisfaction
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![[Part - 2] CONSUMER BEHAVIOR IN HINDI | Concept & Factors influencing with examples | BBA/MBA | ppt
#YouTubeTaughtMe
PART 1 - https://youtu.be/KILsxmXUm_M
MARKETING MANAGEMENT LECTURE IN HINDI
( A VIDEO ON CONSUMER BEHAVIOR EXAPLAINED IN HINDI )
This video consists of the following:
1. Meaning and Concept of Consumer behavior in hindi (with examples)
2. Difference between Customer and Consumer (how they are different)
3. Importance of Consumer behavior (Why is it important to understand consumer behavior?)
i. Modern philosophy
ii. Consumer behavior helps in achieving marketing goals.
iii. Improves performance of the entire distribution network (Dealers & Salesmen).
iv. More relevant marketing program.
v. Adjusting marketing program over time.
vi. Predicting market trend.
vii. Consumer differentiation
viii. Retention of consumers
ix. More competitive advantages
x. Developing new products
xi. Dynamic nature of market
4. FACTORS INFLUENCING CONSUMER BEHAVIOR in hindi (Dimensions of consumer behavior )
i. Psychological factors (Motivation, Perception, Learning, Attitudes and beliefs)
ii. Social factors (Family, Reference groups, Roles and status)
iii. Cultural factors (Culture, Subculture, Social class)
iv. Personal factors (Age, Income, Occupation, Lifestyle)
v. Economic factors (Personal income - Disposable & Discretionary, Family income, Consumer credit, Liquid assets (stocks, Mutual funds), Savings, Income expectations )
INSTAGRAM : https://www.instagram.com/mr_singh.01_/
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consumer behavior refers to the buying behavior of [Part - 2] CONSUMER BEHAVIOR IN HINDI | Concept & Factors influencing with examples | BBA/MBA | ppt](https://i.ytimg.com/vi/2S63kkTRAmk/mqdefault.jpg)
![7 Ps of Service Marketing | Problems in Service Marketing [in Hindi] | Marketing Management Lecture
#YouTubeTaughtMe
SERVICE MARKETING VIDEO - #2
This video consists of the following:
1. 7 Ps in Service Marketing in Hindi
(Product, Pricing, Place, Promotion, People, Process and Physical Evidence).
2. Problems in Service Marketing (Issues/Difficulties in Service Marketing)
i. Service cannot be demonstrated
ii. Sale, production and consumption of service takes place simultaneously
iii. A service cannot be stored.
iv. Service cannot be protected through patents.
v. Service cannot be separated from the service provider.
vi. Service providers appointing franchisees may face problems of quality of services.
************* PREVIOUS VIDEO (Meaning, importance and features of Service Marketing): ************
https://youtu.be/T456sxZ0EIo
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chapter 9 service marketing 7 Ps of Service Marketing | Problems in Service Marketing [in Hindi] | Marketing Management Lecture](https://i.ytimg.com/vi/3U5o2PT8qlU/mqdefault.jpg)

