Uploaded August 2026 | Updated September 2026, 2 weeks ago
San Diego, San Diego Convention Center, Lucasfilm Pavilion, Booth #2913, July 26, 2026
At San Diego Comic-Con 2026, the Lucasfilm Pavilion turned Booth #2913 into one of the Exhibit Hall's most tangible journeys into a galaxy far, far away. Instead of relying on one giant surprise announcement, Lucasfilm placed the physical craft of Star Wars: The Mandalorian and Grogu directly in front of fans. Directed by Jon Favreau, the film opened in the United States on May 22, after a May 20 launch in France, and reached U.S. digital platforms on July 21, immediately before Comic-Con. Visitors were therefore examining objects from a theatrical adventure that had only just entered its home-entertainment life.
The centerpiece paired Din Djarin with Grogu, displaying the Mandalorian's screen-used armor beside his young apprentice. It created an unusually direct look at materials and construction normally filtered through lighting, editing and visual effects. Pedro Pascal plays Din Djarin in the film, which also stars Sigourney Weaver as Colonel Ward, while Jeremy Allen White voices Rotta the Hutt. Lucasfilm places the story in the New Republic era.
Among the pavilion's most distinctive installations was the Anzellan starship with all four Anzellan droidsmiths responsible for maintaining the tiny transport. The display made scale part of the attraction: a compact spacecraft engineered around its miniature crew could be studied from only a few feet away. On the other end of the spectrum stood a full-size AT-RT with an Imperial Remnant AT-RT Pilot at the controls, giving the booth an imposing piece of military hardware and a dramatic counterpoint to the Anzellans and Grogu.
A Rotta the Hutt maquette and a gallery of concept art completed the production-focused presentation. The mix of finished props and developmental imagery emphasized the film's practical and digital craft. The forthcoming The Art of Star Wars: The Mandalorian and Grogu extends that idea: written by Phil Szostak, with a foreword by Doug Chiang, the 256-page Abrams Books volume is scheduled for November 3, 2026 and will collect concept art, sketches and interviews devoted to the film's characters, locations and vehicles.
The pavilion was also a merchandising hub. Spirit Jersey brought three Star Wars designs to Booth #2913: the Jar Jar Binks Original Crew Neck Spirit Jersey, Cal Kestis Mineral Wash Crew Neck Spirit Jersey and Mandalorian Helmet Crystal Dye Crew Neck Spirit Jersey. The latter was promoted as a traveling convention exclusive, while the selection deliberately crossed several eras of Star Wars rather than focusing exclusively on the new film.
Heroes & Villains, Bioworld Merchandising's lifestyle brand, also operated inside the Lucasfilm Pavilion in addition to its main Booth #2329. Its selection included The Mandalorian and Grogu apparel, SDCC-exclusive enamel pins and a Grogu Hugging Anzellan Comfort Tee offered on the convention floor. The Anzellans' prominence across props and merchandise gave the film's smallest characters an outsized presence.
High-end collecting had its own place in Lucasfilm's programming. A panel featuring Brian Merten included Sideshow previews for Lando Calrissian, Darth Malgus and Queen Amidala, while Sideshow and Hot Toys displayed further Star Wars pieces at Booth #2401.
On July 24, the official Lucasfilm Publishing panel gathered Ahmed Best, Anthony Breznican, Ashley Poston, Kiersten White and Lucasfilm Publishing Creative Director Michael Siglain, with Kristin Baver moderating. One of its headline announcements was Star Wars: Twin Crossroads, a new adult novel by Beth Revis in which Luke Skywalker begins training his twin sister Leia Organa. The panel also highlighted the middle-grade horror novel Hiding from the Dark by Kiersten White and the young-adult romance Eyes Like Stars by Ashley Poston, taking Star Wars into genres the publisher described as new territory for the franchise.
Ahmed Best, known for playing Jar Jar Binks and also a Star Wars comics writer, was named an ambassador for Star Wars Reads. Looking toward the franchise's 50th anniversary in 2027, Lucasfilm also confirmed unabridged original-trilogy audiobooks narrated by Marc Thompson.
Lucasfilm also spotlighted fan cosplay around the pavilion, including interpretations of Grand Admiral Thrawn, Captain Enoch, Embo, Baylan Skoll, Padmé Amidala, Hera Syndulla, Sabine Wren, Ahsoka Tano, Din Djarin and Captain Rex, plus an ambitious Rancor. That fan craftsmanship created a fitting dialogue with the production artifacts nearby: professionally fabricated screen pieces and costumes made by attendees shared the same crowded convention floor.
San Diego, San Diego Convention Center, Lucasfilm Pavilion, Booth #2913, July 26, 2026
At San Diego Comic-Con 2026, the Lucasfilm Pavilion turned Booth #2913 into one of the Exhibit Hall's most tangible journeys into a galaxy far, far away. Instead of relying on one giant surprise announcement, Lucasfilm placed the physical craft of Star Wars: The Mandalorian and Grogu directly in front of fans. Directed by Jon Favreau, the film opened in the United States on May 22, after a May 20 launch in France, and reached U.S. digital platforms on July 21, immediately before Comic-Con. Visitors were therefore examining objects from a theatrical adventure that had only just entered its home-entertainment life.
The centerpiece paired Din Djarin with Grogu, displaying the Mandalorian's screen-used armor beside his young apprentice. It created an unusually direct look at materials and construction normally filtered through lighting, editing and visual effects. Pedro Pascal plays Din Djarin in the film, which also stars Sigourney Weaver as Colonel Ward, while Jeremy Allen White voices Rotta the Hutt. Lucasfilm places the story in the New Republic era.
Among the pavilion's most distinctive installations was the Anzellan starship with all four Anzellan droidsmiths responsible for maintaining the tiny transport. The display made scale part of the attraction: a compact spacecraft engineered around its miniature crew could be studied from only a few feet away. On the other end of the spectrum stood a full-size AT-RT with an Imperial Remnant AT-RT Pilot at the controls, giving the booth an imposing piece of military hardware and a dramatic counterpoint to the Anzellans and Grogu.
A Rotta the Hutt maquette and a gallery of concept art completed the production-focused presentation. The mix of finished props and developmental imagery emphasized the film's practical and digital craft. The forthcoming The Art of Star Wars: The Mandalorian and Grogu extends that idea: written by Phil Szostak, with a foreword by Doug Chiang, the 256-page Abrams Books volume is scheduled for November 3, 2026 and will collect concept art, sketches and interviews devoted to the film's characters, locations and vehicles.
The pavilion was also a merchandising hub. Spirit Jersey brought three Star Wars designs to Booth #2913: the Jar Jar Binks Original Crew Neck Spirit Jersey, Cal Kestis Mineral Wash Crew Neck Spirit Jersey and Mandalorian Helmet Crystal Dye Crew Neck Spirit Jersey. The latter was promoted as a traveling convention exclusive, while the selection deliberately crossed several eras of Star Wars rather than focusing exclusively on the new film.
Heroes & Villains, Bioworld Merchandising's lifestyle brand, also operated inside the Lucasfilm Pavilion in addition to its main Booth #2329. Its selection included The Mandalorian and Grogu apparel, SDCC-exclusive enamel pins and a Grogu Hugging Anzellan Comfort Tee offered on the convention floor. The Anzellans' prominence across props and merchandise gave the film's smallest characters an outsized presence.
High-end collecting had its own place in Lucasfilm's programming. A panel featuring Brian Merten included Sideshow previews for Lando Calrissian, Darth Malgus and Queen Amidala, while Sideshow and Hot Toys displayed further Star Wars pieces at Booth #2401.
On July 24, the official Lucasfilm Publishing panel gathered Ahmed Best, Anthony Breznican, Ashley Poston, Kiersten White and Lucasfilm Publishing Creative Director Michael Siglain, with Kristin Baver moderating. One of its headline announcements was Star Wars: Twin Crossroads, a new adult novel by Beth Revis in which Luke Skywalker begins training his twin sister Leia Organa. The panel also highlighted the middle-grade horror novel Hiding from the Dark by Kiersten White and the young-adult romance Eyes Like Stars by Ashley Poston, taking Star Wars into genres the publisher described as new territory for the franchise.
Ahmed Best, known for playing Jar Jar Binks and also a Star Wars comics writer, was named an ambassador for Star Wars Reads. Looking toward the franchise's 50th anniversary in 2027, Lucasfilm also confirmed unabridged original-trilogy audiobooks narrated by Marc Thompson.
Lucasfilm also spotlighted fan cosplay around the pavilion, including interpretations of Grand Admiral Thrawn, Captain Enoch, Embo, Baylan Skoll, Padmé Amidala, Hera Syndulla, Sabine Wren, Ahsoka Tano, Din Djarin and Captain Rex, plus an ambitious Rancor. That fan craftsmanship created a fitting dialogue with the production artifacts nearby: professionally fabricated screen pieces and costumes made by attendees shared the same crowded convention floor.
