Uploaded August 2026 | Updated September 2026, 2 weeks ago
San Diego, Convention Center, Hasbro Booth #3213, July 24 2026
At San Diego Comic-Con 2026, Hasbro presented Marvel Legends as much more than a simple action-figure collection. The company’s booth brought together almost every corner of Marvel history, from classic animation and cult comic books to arcade fighting games, modern streaming series and the Marvel Cinematic Universe. The result was a spectacular journey through several generations of Marvel storytelling.
This diversity perfectly reflects the evolution of Marvel Legends. Launched by Toy Biz in 2002, the six-inch figure line was taken over by Hasbro in 2007 and successfully relaunched in 2012. Its original formula remains largely unchanged: recognisable characters, detailed costumes, extensive articulation and plenty of display accessories. What has changed is the extraordinary range of stories, styles and eras now represented.
One of Hasbro’s two convention exclusives celebrated the original 1967 Spider-Man animated series. The three-figure set included Spider-Man, the Lizard and Electro, accompanied by no fewer than 28 accessories. Collectors received alternate heads and hands, energy effects and even Peter Parker’s removable Spider-Man mask. The packaging was designed to resemble an old television covered in webbing, turning the box itself into part of the presentation.
Hasbro also included alternate pointing hands, allowing fans to recreate the famous Spider-Man-pointing-at-Spider-Man scene. Originally taken from the animated series, the image became one of the internet’s most recognisable memes several decades later. It is a clever detail that connects Marvel nostalgia with contemporary popular culture.
The second exclusive focused on Professor Charles Xavier as he appears in X-Men ’97. The figure came with his futuristic hovering chair, alternate hands, a second head, a removable Cerebro helmet and a psychic power effect. The chair featured detailed controls, removable blast effects and a transparent support designed to make it appear as if it were genuinely floating. Both convention exclusives were scheduled for a limited Hasbro Pulse release on August 10, priced at $84.99 for the Spider-Man three-pack and $49.99 for Xavier and his chair.
The Maximum Series also welcomed Symbiote Spider-Man. Based on the advanced body engineering of the earlier red-and-blue Maximum Spider-Man, this black-suited version retained an impressive level of articulation, including articulated toes for especially low and dynamic poses. Multiple hands, web effects, a web-shooter backpack and a huge sculpted web transformed the figure into a miniature diorama. The web could even suspend a separately sold Peter Parker figure.
Hasbro continued its collaboration with Magic: The Gathering through several Marvel characters connected to the card game’s Commander range. Captain America appeared in his Avengers: Twilight costume, while Black Panther combined elements from different comic-book eras. His accessories included an Infinity Gauntlet inspired by 2015’s Secret Wars. The assortment also featured Malice, Doctor Doom 2099 and exclusive alternate-art Magic cards.
Fantastic Four fans received two Future Foundation two-packs. Mister Fantastic and Spider-Man wore matching black-and-white uniforms, with elongated limbs for Reed Richards and wall-crawling or web-shooting hands for Spider-Man. The second set paired the Thing with Invisible Woman, who came with translucent force-field effects. Displayed together, the four releases formed a visually consistent Future Foundation team.
Mole Man arrived with articulated Moloids featuring interchangeable heads and two different body designs. This allowed collectors to create a small underground army without every creature looking identical. Hasbro also revealed updated figures of Elsa Bloodstone in her Nextwave costume, Earth X Captain America and Acroyear, a character connected to the complicated history of Marvel’s Micronauts comics.
Gaming figures were now released under the Marvel Games name instead of Gamerverse. Wolverine and Psylocke appeared in alternate-player colours inspired by Capcom fighting games. Their two-pack contained 19 accessories, including Wolverine’s claw effects and several psionic weapons for Psylocke. Iron Man and Spiral received another versus set, with Iron Man finally benefiting from a larger, newly sculpted suit of armour.
However, the gaming centrepiece was an eleven-inch Sentinel inspired by Marvel vs. Capcom and an unreleased Toy Biz prototype known among longtime collectors. The made-to-order figure included more than 20 points of articulation, opening shoulder sections, articulated toes and 11 accessories. Interchangeable parts recreated rocket attacks and an extending mechanical punch. Priced at $99.99, it could be ordered through Hasbro Pulse until September 7, 2026.
San Diego, Convention Center, Hasbro Booth #3213, July 24 2026
At San Diego Comic-Con 2026, Hasbro presented Marvel Legends as much more than a simple action-figure collection. The company’s booth brought together almost every corner of Marvel history, from classic animation and cult comic books to arcade fighting games, modern streaming series and the Marvel Cinematic Universe. The result was a spectacular journey through several generations of Marvel storytelling.
This diversity perfectly reflects the evolution of Marvel Legends. Launched by Toy Biz in 2002, the six-inch figure line was taken over by Hasbro in 2007 and successfully relaunched in 2012. Its original formula remains largely unchanged: recognisable characters, detailed costumes, extensive articulation and plenty of display accessories. What has changed is the extraordinary range of stories, styles and eras now represented.
One of Hasbro’s two convention exclusives celebrated the original 1967 Spider-Man animated series. The three-figure set included Spider-Man, the Lizard and Electro, accompanied by no fewer than 28 accessories. Collectors received alternate heads and hands, energy effects and even Peter Parker’s removable Spider-Man mask. The packaging was designed to resemble an old television covered in webbing, turning the box itself into part of the presentation.
Hasbro also included alternate pointing hands, allowing fans to recreate the famous Spider-Man-pointing-at-Spider-Man scene. Originally taken from the animated series, the image became one of the internet’s most recognisable memes several decades later. It is a clever detail that connects Marvel nostalgia with contemporary popular culture.
The second exclusive focused on Professor Charles Xavier as he appears in X-Men ’97. The figure came with his futuristic hovering chair, alternate hands, a second head, a removable Cerebro helmet and a psychic power effect. The chair featured detailed controls, removable blast effects and a transparent support designed to make it appear as if it were genuinely floating. Both convention exclusives were scheduled for a limited Hasbro Pulse release on August 10, priced at $84.99 for the Spider-Man three-pack and $49.99 for Xavier and his chair.
The Maximum Series also welcomed Symbiote Spider-Man. Based on the advanced body engineering of the earlier red-and-blue Maximum Spider-Man, this black-suited version retained an impressive level of articulation, including articulated toes for especially low and dynamic poses. Multiple hands, web effects, a web-shooter backpack and a huge sculpted web transformed the figure into a miniature diorama. The web could even suspend a separately sold Peter Parker figure.
Hasbro continued its collaboration with Magic: The Gathering through several Marvel characters connected to the card game’s Commander range. Captain America appeared in his Avengers: Twilight costume, while Black Panther combined elements from different comic-book eras. His accessories included an Infinity Gauntlet inspired by 2015’s Secret Wars. The assortment also featured Malice, Doctor Doom 2099 and exclusive alternate-art Magic cards.
Fantastic Four fans received two Future Foundation two-packs. Mister Fantastic and Spider-Man wore matching black-and-white uniforms, with elongated limbs for Reed Richards and wall-crawling or web-shooting hands for Spider-Man. The second set paired the Thing with Invisible Woman, who came with translucent force-field effects. Displayed together, the four releases formed a visually consistent Future Foundation team.
Mole Man arrived with articulated Moloids featuring interchangeable heads and two different body designs. This allowed collectors to create a small underground army without every creature looking identical. Hasbro also revealed updated figures of Elsa Bloodstone in her Nextwave costume, Earth X Captain America and Acroyear, a character connected to the complicated history of Marvel’s Micronauts comics.
Gaming figures were now released under the Marvel Games name instead of Gamerverse. Wolverine and Psylocke appeared in alternate-player colours inspired by Capcom fighting games. Their two-pack contained 19 accessories, including Wolverine’s claw effects and several psionic weapons for Psylocke. Iron Man and Spiral received another versus set, with Iron Man finally benefiting from a larger, newly sculpted suit of armour.
However, the gaming centrepiece was an eleven-inch Sentinel inspired by Marvel vs. Capcom and an unreleased Toy Biz prototype known among longtime collectors. The made-to-order figure included more than 20 points of articulation, opening shoulder sections, articulated toes and 11 accessories. Interchangeable parts recreated rocket attacks and an extending mechanical punch. Priced at $99.99, it could be ordered through Hasbro Pulse until September 7, 2026.
