Uploaded June 2025 | Updated September 2026, 20 hours ago
💸 Disasters are costing us more than we realize.
From failing businesses to long-term poverty, the economic fallout from disasters continues to grow—especially in vulnerable communities.
But here's the truth:
🌪️ Billions are spent every year on disaster response
🌱 Just a fraction of that could prevent losses before they happen
This video makes the case for why investing in resilience now is not just smart—it's essential. Learn how risk-informed development, targeted finance, and private sector engagement can help us shift from reaction to prevention.
🏫 Retrofit schools
🌊 Build sea walls
🏙️ Integrate risk into planning
📉 Save trillions through smarter, safer infrastructure
We’re at a crossroads. One path leads to escalating disaster losses. The other to sustainable growth and security. The time to choose is now.
Every Day Counts, Act for Resilience Today.
#GP2025 #ActForResilienceToday
Visit the Global Platform for Disaster Risk Reduction 2025: globalplatform.undrr.org
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Subscribe to UNDRR on YouTube: youtube.com/channel/UCUw0G3AdE_0EDhcDPlJtJyA?sub_confirmation=1
Captions: Where possible we provide additional captions to make our videos more accessible to those who use assistive technology, such as screen readers. If you don't require the captions they can be toggled off using the CC button, usually at the bottom of the video display.
About UNDRR:
The United Nations Office for Disaster Risk Reduction (UNDRR) has a big ambition: to help decision-makers across the globe better understand and act on risk. At UNDRR, we believe there is no such thing as a natural disaster. A natural hazard, such as a hurricane, earthquake, tsunami, or flood, only becomes a disaster when it impacts a community that is not adequately protected and whose population is vulnerable as a result of poverty, exclusion, or social disadvantage. We envision a world where disasters no longer threaten the well-being of people and the future of the planet. Sustainable development and the 2030 Agenda cannot be achieved without working towards the goal of building resilience.
Learn more about UNDRR: undrr.org
Learn more about disaster risk reduction: preventionweb.net
Sign up for updates: undrr.org/subscribe-undrr-updates
Follow:
linkedin.com/company/undrr
twitter.com/UNDRR
facebook.com/unisdr
💸 Disasters are costing us more than we realize.
From failing businesses to long-term poverty, the economic fallout from disasters continues to grow—especially in vulnerable communities.
But here's the truth:
🌪️ Billions are spent every year on disaster response
🌱 Just a fraction of that could prevent losses before they happen
This video makes the case for why investing in resilience now is not just smart—it's essential. Learn how risk-informed development, targeted finance, and private sector engagement can help us shift from reaction to prevention.
🏫 Retrofit schools
🌊 Build sea walls
🏙️ Integrate risk into planning
📉 Save trillions through smarter, safer infrastructure
We’re at a crossroads. One path leads to escalating disaster losses. The other to sustainable growth and security. The time to choose is now.
Every Day Counts, Act for Resilience Today.
#GP2025 #ActForResilienceToday
Visit the Global Platform for Disaster Risk Reduction 2025: globalplatform.undrr.org
************
Subscribe to UNDRR on YouTube: youtube.com/channel/UCUw0G3AdE_0EDhcDPlJtJyA?sub_confirmation=1
Captions: Where possible we provide additional captions to make our videos more accessible to those who use assistive technology, such as screen readers. If you don't require the captions they can be toggled off using the CC button, usually at the bottom of the video display.
About UNDRR:
The United Nations Office for Disaster Risk Reduction (UNDRR) has a big ambition: to help decision-makers across the globe better understand and act on risk. At UNDRR, we believe there is no such thing as a natural disaster. A natural hazard, such as a hurricane, earthquake, tsunami, or flood, only becomes a disaster when it impacts a community that is not adequately protected and whose population is vulnerable as a result of poverty, exclusion, or social disadvantage. We envision a world where disasters no longer threaten the well-being of people and the future of the planet. Sustainable development and the 2030 Agenda cannot be achieved without working towards the goal of building resilience.
Learn more about UNDRR: undrr.org
Learn more about disaster risk reduction: preventionweb.net
Sign up for updates: undrr.org/subscribe-undrr-updates
Follow:
linkedin.com/company/undrr
twitter.com/UNDRR
facebook.com/unisdr
