SamuelAdams | Samuel Adams Brewing the American Dream @SamuelAdams | Uploaded April 2015 | Updated October 2024, 45 minutes ago.
In 1984, Jim Koch started the Boston Beer Company on a shoestring. No one had heard of high-quality, full flavored American beer. He believed in his beer, and believed that with a little luck people would try Samuel Adams and come to love it. Against the odds, a movement began, and the American craft beer revolution was born. In June 2008, Jim decided that the time was right for us to create a philanthropic program that stems from who we are as a company and provides a real benefit to those we sought to assist.With Samuel Adams Brewing the American Dream, we have started a revolution of a different kind, one that champions the great ideas and dreams of small business owners nationwide who are pursuing their passion in the food and beverage, hospitality, and craft brewing industries.
In 1984, Jim Koch started the Boston Beer Company on a shoestring. No one had heard of high-quality, full flavored American beer. He believed in his beer, and believed that with a little luck people would try Samuel Adams and come to love it. Against the odds, a movement began, and the American craft beer revolution was born. In June 2008, Jim decided that the time was right for us to create a philanthropic program that stems from who we are as a company and provides a real benefit to those we sought to assist.With Samuel Adams Brewing the American Dream, we have started a revolution of a different kind, one that champions the great ideas and dreams of small business owners nationwide who are pursuing their passion in the food and beverage, hospitality, and craft brewing industries.