Uploaded March 2026 | Updated September 2026, 1 hour ago

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This week on “Money” Market, we sat down with Tampa Bay legend Ernest Hooper – columnist, storyteller, and the man behind the iconic catchphrase “That’s all I’m sayin’.” Owen dives deep into Ernest’s 27-year journey with the Tampa Tribune and Tampa Bay Times, exploring how authenticity and a well-timed punchline shaped his writing voice. Ernest recounts newsroom rivalries, the evolution of local journalism, and the challenge of keeping reporting honest in a world drowning in opinions.

Owen and Ernest also unpack how life-changing events, from fatherhood to 9/11, transformed his tone and purpose as a writer. Ernest opens up about supporting young journalists as the industry shifts under their feet and how using AI can be a useful tool but needs to be navigated with wisdom. From sports to storytelling to serving the community at United Way Suncoast @UWSUNCOAST, Ernest proves great writing doesn’t just inform – it connects. This episode is packed with laughs, lessons, and local love. Tune in and get inspired – that’s all we’re sayin’!



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