Uploaded January 2022 | Updated September 2026, 1 hour ago
G-SHOCK and RUBIK's have announced the release of a limited-edition collaborative timepiece, the GAE-2100RC-1A.
Based on the best-selling GA-2100 model, like its Rubik’s Cube inspiration, a facelift is just a turn away, with each watch featuring an interchangeable bezel and tool.
The GAE-2100RC-1A features the latest carbon core guard technology in a slimmer, more refined case that gives homage to the much-loved retro look with its unique octagonal bezel, framing an analogue-digital display. Despite its deceptively compact design, this watch is as durable and tough as any G-SHOCK on offer with 200-meter water resistance and shock resistance.
Invented in 1974 by Ernő Rubik, the Rubik’s Cube has become one of the best-selling toys in history, with 450+million cubes sold to date.
Find out more at g-shock.co.uk/rubiks
G-SHOCK and RUBIK's have announced the release of a limited-edition collaborative timepiece, the GAE-2100RC-1A.
Based on the best-selling GA-2100 model, like its Rubik’s Cube inspiration, a facelift is just a turn away, with each watch featuring an interchangeable bezel and tool.
The GAE-2100RC-1A features the latest carbon core guard technology in a slimmer, more refined case that gives homage to the much-loved retro look with its unique octagonal bezel, framing an analogue-digital display. Despite its deceptively compact design, this watch is as durable and tough as any G-SHOCK on offer with 200-meter water resistance and shock resistance.
Invented in 1974 by Ernő Rubik, the Rubik’s Cube has become one of the best-selling toys in history, with 450+million cubes sold to date.
Find out more at g-shock.co.uk/rubiks










