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SciShow Tangents | Rewind Ep. 6 - Advertising | SciShow Tangents Podcast @SciShowTangents | Uploaded September 2022 | Updated October 2024, 15 minutes ago.
Welcome to SciShow Tangents Rewind! Each week, we'll be bringing you an old episode of the show, in original airing order. Whether you're listening through for the first time or rediscovering old favorites, there's something for everyone! Enjoy!

From website banners to scratch-and-sniff magazine spreads, you’ve probably been the target of thousands of ads. Like, you’re even going to hear one during this podcast—we gotta eat! At this point, you might feel like you’re immune to advertising, because there’s no way a ridiculous infomercial could make you want a reusable juice box. But the psychology behind advertising has always been powerful. So this week, we’re diving into the science of when ads work, when they don’t, and when they’ve led to some pretty serious problems like the opioid epidemic.

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A big thank you to Patreon subscribers Garth Riley, Tom Mosner, Daisy Whitfield, and Allison Owen for helping to make the show possible!

Follow us on Twitter @SciShowTangents, where we’ll tweet out topics for upcoming episodes and you can ask the science couch questions!

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[Truth or Fail]

journals.sagepub.com/doi/abs/10.1177/0956797613502732

academic.oup.com/jcr/article-abstract/44/4/877/3829544?redirectedFrom=fulltext

eurekalert.org/pub_releases/2016-03/uom-ita031116.php

[Fact Off]

Brand partnerships:

Opioid epidemic:

smithsonianmag.com/science-nature/how-advertising-shaped-first-opioid-epidemic-180968444

nejm.org/doi/full/10.1056/NEJMp1508818

ncbi.nlm.nih.gov/pmc/articles/PMC5125194

[Ask the Science Couch]

eurekalert.org/pub_releases/2017-05/uoia-scs051817.php

nber.org/papers/w20171.pdf

theatlantic.com/business/archive/2014/06/a-dangerous-question-does-internet-advertising-work-at-all/372704

theatlantic.com/business/archive/2011/08/why-good-advertising-works-even-when-you-think-it-doesnt/244252

[Butt One More Thing]

thequackdoctor.com/index.php/dr-youngs-rectal-dilators
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Rewind Ep. 6 - Advertising | SciShow Tangents Podcast @SciShowTangents

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