Uploaded February 2026 | Updated September 2026, 2 weeks ago
At INSEAD, we are reimagining one of management education’s most established tools: the case study.
Immersive AI Cases transform written cases into live, interactive learning experiences. Learners begin with an AI-generated video that sets the context, then engage directly with AI-powered case protagonists through conversation. As decisions unfold, real-time feedback and analysis reveal how choices shape outcomes, giving both learners and faculty deeper insight into judgement, strategy and performance.
At INSEAD, we are reimagining one of management education’s most established tools: the case study.
Immersive AI Cases transform written cases into live, interactive learning experiences. Learners begin with an AI-generated video that sets the context, then engage directly with AI-powered case protagonists through conversation. As decisions unfold, real-time feedback and analysis reveal how choices shape outcomes, giving both learners and faculty deeper insight into judgement, strategy and performance.
