Uploaded September 2016 | Updated September 2026, 1 week ago

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Now that you've planned out a campaign, it's time to rally support. Jackson walks you through sending out a press release and is then joined by bestselling author and social media maven Maureen Johnson to share social media advocacy tips.

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Follow the American Library Association and the Harry Potter Alliance:
twitter.com/ALALibrary
americanlibraryassoc.tumblr.com
ALA Washington Office Tumblr: libraryadvocates.tumblr.com

twitter.com/thehpalliance
thehpalliance.tumblr.com
facebook.com/thehpalliance
instagram.com/thehpalliance
Snapchat: thehpalliance

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Director/Writer: Lisa Lindle
Host/Producer/Writer: Jackson Bird
Producer/Writer: Janae Phillips
Special Guest: Maureen Johnson
Video Editor: Adam Mason
Graphic Design: Travis Hoffman
Script Consultant: Stephanie Vance
Filmed at the YouTube Space NY in New York, New York

Music:
Go Cart by Kevin MacLeod is licensed under a Creative Commons Attribution license (creativecommons.org/licenses/by/4.0/)
Source: incompetech.com/music/royalty-free/index.html?isrc=USUAN1300006
Artist: incompetech.com