Racing teaches you more than anything else in the automotive world - The Ducati Episode @bennettsbikesocial
Racing teaches you more than anything else in the automotive world - The Ducati Episode  @bennettsbikesocial
Uploaded March 2026 | Updated September 2026, 2 weeks ago
Welcome back to Torqueing Heads – the #motorcycle #podcast / chat show brought to you by BikeSocial and Bennetts.

In each episode, Michael Mann and Steve Rose sit down with senior industry decision‑makers to dig into the world of UK motorcycling. This week, we’re joined by Fabrizio Cazzoli, Head of Ducati UK, Ireland, Sweden & Norway, for a deep dive into:

- What makes Ducati riders “a very different kind of rider”
- How Ducati balances heritage, racing DNA and cutting‑edge tech
- The rise of Asian markets and why they matter
- Brand protection, quality, and the “family” culture at Ducati
- The future: electrification, tech trickle‑down from MotoGP & more

Whether you're a Ducati fan, tech nerd or simply love understanding what makes brands or even motorcycles tick, this episode has plenty to chew on.

Head to BikeSocial.co.uk to download or listen to the podcast version.

CHAPTERS
00:00 – Welcome to Torqueing Heads
01:02 – Who is Fabrizio Cazzoli?
04:15 – Ducati’s role in Japan, China & Europe
10:15 – Culture: Why Ducati feels like a family
14:40 – Ducati in the UK & market growth
17:50 – 100 years of Ducati
23:15 – Racing DNA & technology for the road
34:10 – EV, hybrids & the future of Ducati
42:25 – Customisation: Ducati Factory Made & Ducati Unique
45:50 – Young riders, accessibility & the next generation
49:40 – Safety tech: ABS, DVO & future innovations
01:00:00 – Global threats to Ducati
01:6:10 – Final thoughts & closing

For exclusive offers and discounts visit bikesocial.co.uk/join

Bike insurance due this month? We search our panel of insurers to find you our best price for the cover you need. Get a quote today at bennetts.co.uk

Join us and get more advice at bikeclub.bennetts.co.uk/feed

For motorcycle and kit reviews and advice visit bennetts.co.uk/bikesocial

LET’S CONNECT!
Facebook ▻ facebook.com/bennettsbike
Facebook Group ▻ facebook.com/groups/bikesocial
Instagram ▻ instagram.com/bennetts_bike
TikTok ▻ tiktok.com/@bennetts_bike
Sign up to BikeTalk newsletter ▻ bennetts.co.uk/bikesocial/biketalk

SUBSCRIBE FOR OTHER VIDEOS & UPDATES
youtube.com/subscription_center?add_user=bennettsbike
Racing teaches you more than anything else in the automotive world - The Ducati EpisodeHow to fix a motorcycle punctureSchuberth C5 Active Noise CancellingBest heated motorcycle kitTruth about ceramic coatingsRoyal Enfield Shotgun 650 (2024) - Geek Test ReviewPOV: motorcycle skiing at 116mph!Best motorcycle airbag 20242026 Yamaha R7 - Revamped, Tech Packed, and Ready!What Bike Next? (Ep 10) - Tims £4k sports tourerBMW CE 02 (2024) REVIEW | Electric commuterUK Motorcycle Test Changes: What Would You Revamp?
Bennetts BikeSocial |

"Racing teaches you more than anything else in the automotive world" - The Ducati Episode

SHARE TO X SHARE TO REDDIT SHARE TO FACEBOOK WALLPAPER