Uploaded November 2025 | Updated September 2026, 3 weeks ago

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Understanding the core idea and purpose behind your show will help you to better connect with your audience. You may have heard the phrase "story is king," but what's the difference between story and purpose? Let's talk about how to put yourself in the seat of your listener/viewer to determine how you can ensure they're connecting with your show in the way that you intend.

KEY TAKEAWAYS:
•Who is your audience? Think of what kind of person they are, why they would be interested in your show, and when/how they'll listen or watch.

•What do you want your audience to think, feel, do, or know as a result of listening to your episode?

•What's the specific purpose of your first episode and what will make someone want to keep going with Episode 2 and beyond?

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– Who Am I? –

Hi! My name is Tom Buck, a lifelong A/V nerd and former high school Digital Media teacher. I started this channel in 2017 as a project to share my enthusiasm for everything related to audio and video production.

All videos on the channel are created by me without the use of artificially generated assets for editing or production. The only AI here is my Average Intelligence.

You can take a look at my bio to learn more about my background, both personally and professionally: himynameistom.com/about

My channel and courses are open and welcoming to people of all races, ages, genders, and orientations. I’m glad you’re here.