Uploaded February 2023 | Updated September 2026, 2 hours ago
As part of the UK government's Smart Peace initiative, in Nigeria BIT applied behavioural insights to support peacebuilding in the ongoing conflict between Boko Haram and the Nigerian authorities. The project looked at how an existing mass media format, radio, can be used to help change entrenched attitudes and behaviours.
Full video here: youtu.be/Ulzu05iTCpw
As part of the UK government's Smart Peace initiative, in Nigeria BIT applied behavioural insights to support peacebuilding in the ongoing conflict between Boko Haram and the Nigerian authorities. The project looked at how an existing mass media format, radio, can be used to help change entrenched attitudes and behaviours.
Full video here: youtu.be/Ulzu05iTCpw










