Pauline Adam-Kalfon(PwC France & Maghreb):“The most ‘AI-fit’ companies create up to 7.2x more value @VivaTechnology
Pauline Adam-Kalfon(PwC France & Maghreb):“The most ‘AI-fit’ companies create up to 7.2x more value  @VivaTechnology
Uploaded May 2026 | Updated September 2026, 1 day ago
For its fourth participation at VivaTech, PwC is sharing a clear conviction: when the right foundations are in place, technology and AI become powerful drivers of transformation and tangible value. In this video, Pauline Adam-Kalfon, Chief Innovation & Impact Officer, explains how PwC is drawing on its own experiments as “Client Zero” to scale AI and drive performance.

In 2026, VivaTech celebrates its 10th edition as Europe’s largest event for tech and startups. Join us from June 17 to 20 at Paris Expo Porte de Versailles.
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Pauline Adam-Kalfon(PwC France & Maghreb):“The most ‘AI-fit’ companies create up to 7.2x more value"

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