Uploaded November 2024 | Updated September 2026, 1 week ago
The team at Idilia embarked on an ambitious project to reduce by 50% the time required to bring a new product from decision to market - from 5 to 2.5 months. The challenge was huge, because the process involves over 50 people and 10 different departments in the company - as well as external agencies, printers, and factories. In this presentation, Amalia and Cristina will discuss how the project was carried out through an A3 titled “PIM PAM PUM” – owned by the Marketing Department but developed in partnership with several other areas – and how the team was able to improve both the flow of information and the process itself.
The team at Idilia embarked on an ambitious project to reduce by 50% the time required to bring a new product from decision to market - from 5 to 2.5 months. The challenge was huge, because the process involves over 50 people and 10 different departments in the company - as well as external agencies, printers, and factories. In this presentation, Amalia and Cristina will discuss how the project was carried out through an A3 titled “PIM PAM PUM” – owned by the Marketing Department but developed in partnership with several other areas – and how the team was able to improve both the flow of information and the process itself.
