Uploaded May 2026 | Updated September 2026, 18 minutes ago
Hi all! Today we are catching up on some recent beauty news. As well as some recent conglomerate re-shuffles that are frankly wild - but also lean into what I have been talking about a lot recently in regards to conglomerates selling off companies and brands. If you enjoy today’s video be sure to hit the Like button. Also, be sure to subscribe, and thank you for watching!
Please note that links with (*) contain affiliate links. This means I make a small commission from your purchase. Thank you for using my links and for your support.
Business and PR inquiries: ameerahmuhammad@icloud.com
My affiliate codes:
SIGMA - use code AMEERAH to save 15% on your order
Fantasy Cosmetica - save 10% on your order
Nomad Cosmetics - use code AMEERAH to save 10% on your order
YesStyle - use code AMEERAH10 to save 10% on your order
Maison D’Orient - save 20% on your order
City Beauty - use code AMEERAH to save 15% on your order
SALT New York - use code AMEERAH10 to save 10% on your order
Clionadh Cosmetics - use code AMEERAH to save 10% on your order
Follow @Criticalbeauty411 on YouTube and Instagram!
Makeup mentioned:
*Nars Insatiable Longwearing Liquid Blush -go.shopmy.us/p-60121317
Natasha Denona Tan Palette - Coming soon
*ELF Cosmetics set it Bright Powder Quad - go.shopmy.us/p-60122323
*Laura Mercier Secret Camouflage Custom Complexion Perfector - go.shopmy.us/p-60125336
Patrick Ta Transition Blush - available soon
Marc Jacobs Beauty - go.shopmy.us/p-60125495 Available via the Sephora app on 5/31!
On my face:
*Clionadh Cosmetics Stained Glass Shadow in Archway -
*Haus Labs Triclone Foundation - go.shopmy.us/p-60179227
*MILK Hydrogrip Stick Concealer -go.shopmy.us/p-56074401
*Nabla Beyond Jelly Lipstick in Sublime - go.shopmy.us/p-60179334
*Kosas Mascara - go.shopmy.us/p-56073852
*Milani Baked Blush in Ciao Bella - go.shopmy.us/p-60179171
News sources:
https://puck.news/everlane-is-selling-out-to-shein/
fashionista.com/2026/05/shein-acquires-everlane
vogue.com/article/lvmh-to-sell-marc-jacobs-to-whp-global
https://puck.news/marc-jacobs-beauty-returns-with-coty-global-relaunch/
https://www.lemonde.fr/en/france/article/2025/12/19/french-court-rejects-state-s-request-to-suspend-site-of-e-commerce-giant-shein_6748674_7.html
Hi all! Today we are catching up on some recent beauty news. As well as some recent conglomerate re-shuffles that are frankly wild - but also lean into what I have been talking about a lot recently in regards to conglomerates selling off companies and brands. If you enjoy today’s video be sure to hit the Like button. Also, be sure to subscribe, and thank you for watching!
Please note that links with (*) contain affiliate links. This means I make a small commission from your purchase. Thank you for using my links and for your support.
Business and PR inquiries: ameerahmuhammad@icloud.com
My affiliate codes:
SIGMA - use code AMEERAH to save 15% on your order
Fantasy Cosmetica - save 10% on your order
Nomad Cosmetics - use code AMEERAH to save 10% on your order
YesStyle - use code AMEERAH10 to save 10% on your order
Maison D’Orient - save 20% on your order
City Beauty - use code AMEERAH to save 15% on your order
SALT New York - use code AMEERAH10 to save 10% on your order
Clionadh Cosmetics - use code AMEERAH to save 10% on your order
Follow @Criticalbeauty411 on YouTube and Instagram!
Makeup mentioned:
*Nars Insatiable Longwearing Liquid Blush -go.shopmy.us/p-60121317
Natasha Denona Tan Palette - Coming soon
*ELF Cosmetics set it Bright Powder Quad - go.shopmy.us/p-60122323
*Laura Mercier Secret Camouflage Custom Complexion Perfector - go.shopmy.us/p-60125336
Patrick Ta Transition Blush - available soon
Marc Jacobs Beauty - go.shopmy.us/p-60125495 Available via the Sephora app on 5/31!
On my face:
*Clionadh Cosmetics Stained Glass Shadow in Archway -
*Haus Labs Triclone Foundation - go.shopmy.us/p-60179227
*MILK Hydrogrip Stick Concealer -go.shopmy.us/p-56074401
*Nabla Beyond Jelly Lipstick in Sublime - go.shopmy.us/p-60179334
*Kosas Mascara - go.shopmy.us/p-56073852
*Milani Baked Blush in Ciao Bella - go.shopmy.us/p-60179171
News sources:
https://puck.news/everlane-is-selling-out-to-shein/
fashionista.com/2026/05/shein-acquires-everlane
vogue.com/article/lvmh-to-sell-marc-jacobs-to-whp-global
https://puck.news/marc-jacobs-beauty-returns-with-coty-global-relaunch/
https://www.lemonde.fr/en/france/article/2025/12/19/french-court-rejects-state-s-request-to-suspend-site-of-e-commerce-giant-shein_6748674_7.html
