Uploaded January 2025 | Updated September 2026, 1 hour ago
New Year, New Episode of Makes You Wonder!
This time Oskar sits down with Tay Guan Hin—award-winning creative leader, former Creative Chairman at BBDO Singapore, author of *Collide: Embracing Conflict to Boost Creativity*, and regional director of The One Club for Creativity for APAC—to explore the collision of creativity, technology, and storytelling.
They cover a LOT of ground:
💚 Why AI isn’t Artificial Intelligence—it’s Amplified Imagination
💚 How creative conflict can unlock the best ideas
💚 Balancing human storytelling with data-driven credibility
💚 Practical strategies for nurturing creativity in the workplace
💚 Lessons from fostering creativity across emerging markets like Mongolia
With decades of hands-on experience, Guan shares how curiosity, collaboration, and conflict can spark ideas that actually stand out. Sound like your thing? Go check it out.
Full episode on our channel 👀
New Year, New Episode of Makes You Wonder!
This time Oskar sits down with Tay Guan Hin—award-winning creative leader, former Creative Chairman at BBDO Singapore, author of *Collide: Embracing Conflict to Boost Creativity*, and regional director of The One Club for Creativity for APAC—to explore the collision of creativity, technology, and storytelling.
They cover a LOT of ground:
💚 Why AI isn’t Artificial Intelligence—it’s Amplified Imagination
💚 How creative conflict can unlock the best ideas
💚 Balancing human storytelling with data-driven credibility
💚 Practical strategies for nurturing creativity in the workplace
💚 Lessons from fostering creativity across emerging markets like Mongolia
With decades of hands-on experience, Guan shares how curiosity, collaboration, and conflict can spark ideas that actually stand out. Sound like your thing? Go check it out.
Full episode on our channel 👀







![Will the right AI strategy allow people to do more fulfilling work?
Will the Right AI Strategy Free up Time for People to Do More Fulfilling work?
This clip is taken from the latest episode of Makes You Wonder, with guest Jeff Beringer, the newly appointed Chief AI Officer at Golin. Jeff holds a B.S. in Journalism from The University of Kansas. His career in digital and social media strategy spans over two decades, including pivotal roles at Weber Shandwick and Golin, where he now leads the agency’s transformation into a fully AI-integrated entity.
In this episode of MYW, our host, Oskar, sits down with Jeff to discuss his personal approach to creativity. They explore how a lifelong curiosity has led Jeff to his current role, what it truly means to be a Chief AI Officer, and how AI technology is transforming Golin’s operations as an agency.
Jeff reflects on past technological revolutions, discussing the complexities, successes, and missteps along the way. With a clear optimism towards AI, Jeff discusses the enduring importance of human creativity and how AI can empower us by freeing up time to focus on more fulfilling and joyful work.
Listen to the full episode of Makes You Wonder on YouTube, Spotify, Apple or wherever you get your podcasts.
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🙎♂️ [Facebook] (https://www.facebook.com/profile.php?id=61558611278444) Will the right AI strategy allow people to do more fulfilling work?](https://i.ytimg.com/vi/dyh2LUP0A2M/mqdefault.jpg)


