Uploaded February 2026 | Updated September 2026, 2 weeks ago
Joe's Free Book: joesfreebook.com
Why is "No" the most safe and secure word in any negotiation? Most people think the goal of a conversation is to get to "Yes," but former FBI hostage negotiator Chris Voss reveals why triggering a "No" is actually the secret to unlocking honesty and collaboration.
This masterclass session features a powerhouse lineup: Chris Voss (author of Never Split the Difference), Dr. Robert Cialdini (the godfather of Influence), and Greg McKeown (author of Essentialism). You’ll hear Voss explain the "ELF vs. HALF" filter for clients, Cialdini reveal the 7th universal principle of influence that beats the other six, and McKeown dissect the "Success Paradox" that destroys high achievers.
If you want to master high-stakes communication, influence with integrity, and reclaim your time from the "undisciplined pursuit of more," this video provides the tactical scripts and psychological frameworks to do it.
Key Takeaways:
• Why you should never ask "Do you have a few minutes?" (and what to ask instead)
• The ELF vs. HALF framework for filtering clients: Easy, Lucrative, Fun vs. Hard, Annoying, Lame, Frustrating
• How to use "Mirroring" to buy time and gather data without effortless exertion
• The 7th Principle of Influence: Why "Unity" is more powerful than Liking or Authority
• The Success Paradox: Why success often becomes the catalyst for future failure
• The 500-year history of the word "Priority" (and when we broke it)
• How to stimulate the parasympathetic nervous system during high-stakes pressure
• The "Is it a ridiculous idea?" email script that gets a response in minutes
Timestamps:
00:00 – Chris Voss: Assertive vs. Aggressive (and the Oprah Winfrey style)
03:50 – Why negotiation is a perishable skill: "Perfect practice makes perfect"
09:20 – The ELF vs. HALF Filter: How to spot a "Fool" in the game
13:35 – The #1 Negotiation Opener: "Is now a bad time to talk?"
17:00 – The Jack Welch & Robert Herjavec Stories: Using "No" to get a decision
22:35 – "Have you given up on...?" The ultimate email to restart a ghosting client
26:00 – Dr. Penny on High-Stakes Environments: Breathe, Listen, Connect
29:20 – Breathing techniques to align your physiology and voice
32:15 – The 5 Levels of Listening (From "Subjective" to "Intuitive")
37:30 – Dr. Robert Cialdini: The 6 Principles of Influence recap
39:40 – The 7th Principle: Unity (The power of "We")
43:50 – Greg McKeown: The Undisciplined Pursuit of More
46:30 – The Success Paradox: Why we get stretched too thin
50:15 – The history of the word "Priority" (It was singular for 500 years)
53:20 – Gandhi’s salt march: The power of "reducing yourself to zero"
If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at geniusnetwork.com/event/.
Ready for more Genius Network training and inspiration? 🚩SUBSCRIBE 🚩 to the Youtube Channel here: goo.gl/0mX9id
==============================================
Connect with me:
👉🏽 Follow Joe Polish:
Facebook: goo.gl/opG8L7
Twitter: goo.gl/CkUzNa
Instagram: goo.gl/1BZj32
Joe's Free Book: joesfreebook.com
Why is "No" the most safe and secure word in any negotiation? Most people think the goal of a conversation is to get to "Yes," but former FBI hostage negotiator Chris Voss reveals why triggering a "No" is actually the secret to unlocking honesty and collaboration.
This masterclass session features a powerhouse lineup: Chris Voss (author of Never Split the Difference), Dr. Robert Cialdini (the godfather of Influence), and Greg McKeown (author of Essentialism). You’ll hear Voss explain the "ELF vs. HALF" filter for clients, Cialdini reveal the 7th universal principle of influence that beats the other six, and McKeown dissect the "Success Paradox" that destroys high achievers.
If you want to master high-stakes communication, influence with integrity, and reclaim your time from the "undisciplined pursuit of more," this video provides the tactical scripts and psychological frameworks to do it.
Key Takeaways:
• Why you should never ask "Do you have a few minutes?" (and what to ask instead)
• The ELF vs. HALF framework for filtering clients: Easy, Lucrative, Fun vs. Hard, Annoying, Lame, Frustrating
• How to use "Mirroring" to buy time and gather data without effortless exertion
• The 7th Principle of Influence: Why "Unity" is more powerful than Liking or Authority
• The Success Paradox: Why success often becomes the catalyst for future failure
• The 500-year history of the word "Priority" (and when we broke it)
• How to stimulate the parasympathetic nervous system during high-stakes pressure
• The "Is it a ridiculous idea?" email script that gets a response in minutes
Timestamps:
00:00 – Chris Voss: Assertive vs. Aggressive (and the Oprah Winfrey style)
03:50 – Why negotiation is a perishable skill: "Perfect practice makes perfect"
09:20 – The ELF vs. HALF Filter: How to spot a "Fool" in the game
13:35 – The #1 Negotiation Opener: "Is now a bad time to talk?"
17:00 – The Jack Welch & Robert Herjavec Stories: Using "No" to get a decision
22:35 – "Have you given up on...?" The ultimate email to restart a ghosting client
26:00 – Dr. Penny on High-Stakes Environments: Breathe, Listen, Connect
29:20 – Breathing techniques to align your physiology and voice
32:15 – The 5 Levels of Listening (From "Subjective" to "Intuitive")
37:30 – Dr. Robert Cialdini: The 6 Principles of Influence recap
39:40 – The 7th Principle: Unity (The power of "We")
43:50 – Greg McKeown: The Undisciplined Pursuit of More
46:30 – The Success Paradox: Why we get stretched too thin
50:15 – The history of the word "Priority" (It was singular for 500 years)
53:20 – Gandhi’s salt march: The power of "reducing yourself to zero"
If you’d like to join world-renowned Entrepreneurs at the next Genius Network® Event – then apply today for your invitation to attend at geniusnetwork.com/event/.
Ready for more Genius Network training and inspiration? 🚩SUBSCRIBE 🚩 to the Youtube Channel here: goo.gl/0mX9id
==============================================
Connect with me:
👉🏽 Follow Joe Polish:
Facebook: goo.gl/opG8L7
Twitter: goo.gl/CkUzNa
Instagram: goo.gl/1BZj32
