Uploaded December 2025 | Updated September 2026, 5 hours ago
Louis built a mobile app that made $800K in 1 year. And he did it all by posting on TikTok for $0. This video breaks down how he did it and why this works.
Get 90% off Xero for 6 months using this link. Terms & Conditions apply → xero5440.partnerlinks.io/StarterStory_mobileapp
Get the TikTok Playbook → build.starterstory.com/build/playbook-organic-short-form?utm_source=youtube&utm_campaign=louis-david-short-form
Follow Louis: https://x.com/LouisDavidPH
Check out GlowUp: https://www.useglowup.app/
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
1:08 - Who is Louis?
1:26 - What is GlowUp?
2:10 - Background
2:55 - Idea for GlowUp
4:13 - TikTok Playbook pt. 1
5:53 - Think like a business owner (Xero Ad)
7:03 - TikTok Playbook pt.2
8:08 - Viral TikTok example
9:12 - How GlowUp works
10:08 - Tech stack
10:39 - Costs
11:10 - Final advice
12:10 - The Short Form Playbook
This video is an educational case study of this founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
Louis built a mobile app that made $800K in 1 year. And he did it all by posting on TikTok for $0. This video breaks down how he did it and why this works.
Get 90% off Xero for 6 months using this link. Terms & Conditions apply → xero5440.partnerlinks.io/StarterStory_mobileapp
Get the TikTok Playbook → build.starterstory.com/build/playbook-organic-short-form?utm_source=youtube&utm_campaign=louis-david-short-form
Follow Louis: https://x.com/LouisDavidPH
Check out GlowUp: https://www.useglowup.app/
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
1:08 - Who is Louis?
1:26 - What is GlowUp?
2:10 - Background
2:55 - Idea for GlowUp
4:13 - TikTok Playbook pt. 1
5:53 - Think like a business owner (Xero Ad)
7:03 - TikTok Playbook pt.2
8:08 - Viral TikTok example
9:12 - How GlowUp works
10:08 - Tech stack
10:39 - Costs
11:10 - Final advice
12:10 - The Short Form Playbook
This video is an educational case study of this founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
