Uploaded April 2026 | Updated September 2026, 15 hours ago

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Ethan dropped out of college after realizing AI could build in a day what took him a week. 6 months later, his app makes $20K/month. This is his exact playbook for finding, building, and marketing a niche app.

*Free bootcamp → Build Your Own Mobile App:* clickhubspot.com/wrbj

Follow Ethan: https://x.com/aureliuscajigas
Check out CutCoach: https://www.cutcoach.app/

🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs

This video is an educational case study of this founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.

Chapters:
0:00 - Don't build for anyone
1:07 - What's your story?
1:38 - App dashboards and data
2:32 - Ethan's background
3:27 - Finding the niche app idea
4:30 - How he built the app
5:15 - Learn to build an iOS app
6:01 - Niche app playbook
7:57 - Tech stack
8:24 - App marketing playbook
9:35 - How he scaled to $20K/month
10:45 - CutCoach app demo
11:45 - Advice to younger self
12:41 - Pat and Gus reflections
13:48 - Go build your own niche app!