Uploaded May 2023 | Updated September 2026, 21 hours ago
From our spring 2023 edition of Klarna Spotlight.
Introducing Creator Shops.
Meet the Klarnauts behind Creator Shops.
Access shoppable content the smarter way! Martin Landén reveals how Klarna's digital storefronts are changing the game for creators, and helping millions of shoppers discover new things.
About Spotlight
Spotlight is Klarna’s bi-annual product showcase. Learn more here klarna.com/spotlight
About Creator Shops
A growing number of consumers are using social media as their primary source
of shopping inspiration, but finding products can be challenging with content dispersed across channels. Meanwhile, creators are frequently asked “Where is that from?” and “Where did you buy that?” Meet Creator Shops, where Klarna provides its growing creator network the ability to launch their own storefronts on Klarna.com. Using Klarna’s Creator Platform,
creators can recommend products from thousands of brands, share shoppable video and photo content, and invite followers to visit their personal shop from their social channels. Through Creator Shops, consumers can easily find and purchase all their favorite creators’ product recommendations in one place. Further, by being able to include links to every item, creators can increase their affiliate revenue from a single post on any social media platform, by enabling their followers to click through to their shop and buy. Soon, creators will be able to share this content to millions of shoppers in the Klarna app for extended reach. Creator Shops is live in the UK, Sweden, and Germany now.
About Klarna
We make shopping smoooth. With Klarna you can buy now and pay later, so you can get what you love today.
Instagram: instagram.com/klarna
TikTok: tiktok.com/@klarna
Twitter: twitter.com/klarna
From our spring 2023 edition of Klarna Spotlight.
Introducing Creator Shops.
Meet the Klarnauts behind Creator Shops.
Access shoppable content the smarter way! Martin Landén reveals how Klarna's digital storefronts are changing the game for creators, and helping millions of shoppers discover new things.
About Spotlight
Spotlight is Klarna’s bi-annual product showcase. Learn more here klarna.com/spotlight
About Creator Shops
A growing number of consumers are using social media as their primary source
of shopping inspiration, but finding products can be challenging with content dispersed across channels. Meanwhile, creators are frequently asked “Where is that from?” and “Where did you buy that?” Meet Creator Shops, where Klarna provides its growing creator network the ability to launch their own storefronts on Klarna.com. Using Klarna’s Creator Platform,
creators can recommend products from thousands of brands, share shoppable video and photo content, and invite followers to visit their personal shop from their social channels. Through Creator Shops, consumers can easily find and purchase all their favorite creators’ product recommendations in one place. Further, by being able to include links to every item, creators can increase their affiliate revenue from a single post on any social media platform, by enabling their followers to click through to their shop and buy. Soon, creators will be able to share this content to millions of shoppers in the Klarna app for extended reach. Creator Shops is live in the UK, Sweden, and Germany now.
About Klarna
We make shopping smoooth. With Klarna you can buy now and pay later, so you can get what you love today.
Instagram: instagram.com/klarna
TikTok: tiktok.com/@klarna
Twitter: twitter.com/klarna
