Marshall Mcluhan 1977 Interviw by Carl Scharfe on City as Classroom  @webcowiv
Marshall Mcluhan 1977 Interviw by Carl Scharfe on City as Classroom  @webcowiv
mywebcowtube | Marshall Mcluhan 1977 Interviw by Carl Scharfe on City as Classroom @webcowiv | Uploaded June 2016 | Updated October 2024, 3 minutes ago.
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City as Classroom: Understanding Language & Media” (1977) was the last book written wholly or partly by Marshall McLuhan and the only one entirely focused on education. His earlier “Report on Project in Understanding New Media” (1960), was the length of a short book, but was disseminated as an unbound stapled typescript. “City as Classroom” was co-authored by Eric McLuhan and Kathryn Hutchon (later Kawasaki), a former English student of McLuhan’s and a high school teacher in the Toronto District School Board. In this recently made available (by Bob Dobbs) audio recorded informal interview by Carl Scharfe, McLuhan talks about the initial inspiration for “City as Classroom” being Ivan Illich’s “Deschooling Society” (1970) in which the author wrote:

"A second major illusion on which the school system rests is that most learning is the result of teaching. Teaching, it is true, may contribute to certain kinds of learning under certain circumstances. But most people acquire most of their knowledge outside school, and in school only insofar as school, in a few rich countries, has become their place of confinement during an increasing part of their lives…. Most learning happens casually, and even most intentional learning is not the result of programmed instruction.” (p. 12)

Norm Friesen offers an acute discussion of “City as Classroom” in this excerpt from his essay “Education of the Senses: The Pedagogy of Marshall McLuhan” (2009):

You can read the full essay (pdf) here: learningspaces.org/files/mcluhan_educating_senses.pdf

McLuhan’s most detailed outline for pedagogical praxis is provided in a book deliberately designed for use in the classroom ‐‐ a co‐authored textbook developed specifically for high school students, titled The City as Classroom: Understanding Language and Media. This text is almost entirely performative or praxis‐oriented. In fact, it can be said to perform, through questions, exercises and imperatives, many aspects of McLuhan’s life‐long mediatic and pedagogical enterprise. Appropriately, it begins with a direct address to its student readers:

Let us begin by wondering just what you are doing sitting there at your desk. Here [in the pages that follow] are some questions for you to explore…The questions and experiments you will find in this book are all concerned with important, relatively unexplored areas of our social environment. The research you choose to do will be important and original. (1)

The book presents dozens of “questions and experiments,” getting students to manipulate and explore a wide range of characteristics of their social environments – focusing specifically on the environments presented by the classroom, the community and also by a wide range of contemporary mediatic forms, from the magazine to video recording technologies.

More information:
mcluhangalaxy.wordpress.com
marshallmcluhanspeaks.com
mcluhanonmaui.com
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Marshall Mcluhan 1977 Interviw by Carl Scharfe on City as Classroom @webcowiv

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