Uploaded March 2026 | Updated September 2026, 2 weeks ago
Chart topping artist/actor/author Russ sits down with TuneCore Chief Executive Officer Andreea Gleeson to discuss his path to success as an independent artist and the nontraditional fan engagement, release strategies, and alternative revenue streams that have paved the way for global stardom. From the foundation of his label DIEMON to his stint on the Columbia roster, his triumphant return to independence and the success of his latest Billboard chart topping album W!LD, Russ has built a career as a modern renaissance man on his own terms and serves as an inspiration for other aspiring artists.
About SXSW:
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, SXSW features sessions, showcases, screenings, exhibitions, professional development and a variety of networking opportunities. For more information, please visit sxsw.com.
Connect with SXSW:
Website: sxsw.com
Instagram: instagram.com/sxsw
LinkedIn: linkedin.com/company/sxsw
TikTok: tiktok.com/@sxsw
Bluesky: bsky.app/profile/sxsw.com
Threads: threads.com/@sxsw
Chart topping artist/actor/author Russ sits down with TuneCore Chief Executive Officer Andreea Gleeson to discuss his path to success as an independent artist and the nontraditional fan engagement, release strategies, and alternative revenue streams that have paved the way for global stardom. From the foundation of his label DIEMON to his stint on the Columbia roster, his triumphant return to independence and the success of his latest Billboard chart topping album W!LD, Russ has built a career as a modern renaissance man on his own terms and serves as an inspiration for other aspiring artists.
About SXSW:
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, SXSW features sessions, showcases, screenings, exhibitions, professional development and a variety of networking opportunities. For more information, please visit sxsw.com.
Connect with SXSW:
Website: sxsw.com
Instagram: instagram.com/sxsw
LinkedIn: linkedin.com/company/sxsw
TikTok: tiktok.com/@sxsw
Bluesky: bsky.app/profile/sxsw.com
Threads: threads.com/@sxsw
