Uploaded February 2026 | Updated September 2026, 2 weeks ago
Step inside the production world of the Los Angeles Rams with Director of Video, Sam Lack. In a city that demands constant innovation, the Rams video team utilizes the full power of the Canon EOS Cinema ecosystem to deliver everything from high-octane game day hype videos to intimate player documentaries.
This case study breaks down how the Rams manage a "run-and-gun" sports environment using a versatile kit of the EOS C80, EOS C400, EOS C70, and EOS C300 cameras. Learn how they maintain a consistent visual look across different form factors and leverage the Canon Multi-Camera Control App to streamline their studio workflow.
EOS C80: canon.us/4qGLf4r
EOS C400: canon.us/3ZIbEEb
CINE-SERVO 17-120mm T2.95-3.9 RF: canon.us/4aAlyhr
RF24-105mm F2.8 L IS USM Z: canon.us/4aXQ054
CJ45ex9.7B IASE-V H: canon.us/4aZbqPd
Video Chapters
00:00 — Introduction: Sam Lack, Director of Video
00:05 — The Cinema EOS Arsenal: From EOS C80 to C300
00:58 — Glass Selection: RF Lenses vs. CINE-SERVO Power
01:22 — In the Studio: Filming "The Coach McVay Show"
02:07 — Remote Control: Using the Multi-Camera Control App
02:40 — Helmet Off: "Rams Revealed" and Player Storytelling
03:14 — Kit Versatility: Matching Sensors Across Different Bodies
04:05 — The RF Revolution: PL Mount Adapters and Flexibility
04:34 — Beyond the Field: From Infinity Screens to Social Media
05:19 — The L.A. Standard: Collaboration and Constant Innovation
Step inside the production world of the Los Angeles Rams with Director of Video, Sam Lack. In a city that demands constant innovation, the Rams video team utilizes the full power of the Canon EOS Cinema ecosystem to deliver everything from high-octane game day hype videos to intimate player documentaries.
This case study breaks down how the Rams manage a "run-and-gun" sports environment using a versatile kit of the EOS C80, EOS C400, EOS C70, and EOS C300 cameras. Learn how they maintain a consistent visual look across different form factors and leverage the Canon Multi-Camera Control App to streamline their studio workflow.
EOS C80: canon.us/4qGLf4r
EOS C400: canon.us/3ZIbEEb
CINE-SERVO 17-120mm T2.95-3.9 RF: canon.us/4aAlyhr
RF24-105mm F2.8 L IS USM Z: canon.us/4aXQ054
CJ45ex9.7B IASE-V H: canon.us/4aZbqPd
Video Chapters
00:00 — Introduction: Sam Lack, Director of Video
00:05 — The Cinema EOS Arsenal: From EOS C80 to C300
00:58 — Glass Selection: RF Lenses vs. CINE-SERVO Power
01:22 — In the Studio: Filming "The Coach McVay Show"
02:07 — Remote Control: Using the Multi-Camera Control App
02:40 — Helmet Off: "Rams Revealed" and Player Storytelling
03:14 — Kit Versatility: Matching Sensors Across Different Bodies
04:05 — The RF Revolution: PL Mount Adapters and Flexibility
04:34 — Beyond the Field: From Infinity Screens to Social Media
05:19 — The L.A. Standard: Collaboration and Constant Innovation
