Uploaded July 2026 | Updated September 2026, 2 weeks ago

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Trends may come and go, but French style is forever. In this first episode of Looks Iconic, makeup artist, creative director and VIOLETTE_FR founder Violette Serrat takes us behind the inspiration for the hero look for her campaign shoot, the products she used on set, and the thinking behind the creation of Plume Eyeshadow.

Easy to apply, supremely flattering and with an undeniable French-girl sensibility, this tutorial is your shortcut to a Parisian night out – all you need now is the plane ticket. Hit play!



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