Lester Wunderman, Creator of Modern-Day Direct Marketing (part 2/3) @NPM

Lester Wunderman, Creator of Modern-Day Direct Marketing (part 2/3) @NPM

Uploaded July 2021 | Updated September 2026, 1 week ago

Lester Wunderman, Creator of Modern-Day Direct Marketing
America’s Mailing Industry virtual exhibition:
https://postalmuseum.si.edu/exhibition/america’s-mailing-industry

Lester Wunderman, Creator of Modern-Day Direct Marketing (part 2/3)

Revealing the Rainbow: An Introduction to the Science of Color

Yankee Stadium

St. Jude Children’s Research Hospital

Strike Out

William Goddard’s Travel Pass

Baseball Mail Call

Stamp Stories: Mariachi

The Nebraska Signal, Linotype

Jim Cochrane, USPS

The Mesoamerican Ball Game

RR Donnelley Introduction

SmithsonianNPM |

Lester Wunderman, Creator of Modern-Day Direct Marketing (part 2/3)