Uploaded October 2014 | Updated September 2026, 2 weeks ago

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Lecture Transcript: tech.genius.com/Aaron-levie-lecture-12-sales-and-marketing-annotated

Aaron Levie - founder of Box, enterprise master, Twitter comedic genius. In this lecture, he'll convince you to Build for the Enterprise.

See the slides and readings at startupclass.samaltman.com/courses/lec12

Discuss this lecture: startupclass.co/courses/how-to-start-a-startup/lectures/64041

This video is under Creative Commons license: creativecommons.org/licenses/by-nc-nd/2.5