Uploaded August 2025 | Updated September 2026, 1 week ago
To celebrate the brand’s first big stateside partnership with Olivia, Lancôme brought back the GUTS Tour Bus to provide an immersive experience for fans to enter Olivia’s world and discover two key new products, Idôle Power & Lash Idôle Flutter Extension, as well as celebrate fan-favorite Juicy Tubes.
Over three short weeks, the bus made stops at top college campuses and nearby Ulta stores to spread awareness, encourage product try-ons, and engage with the community.
The tour was also supported by an Olivia Rodrigo merch booth so fans could stay connected at each stop.
#oliviarodrigo #lancôme #lancomebeauty #bus #experiential
To celebrate the brand’s first big stateside partnership with Olivia, Lancôme brought back the GUTS Tour Bus to provide an immersive experience for fans to enter Olivia’s world and discover two key new products, Idôle Power & Lash Idôle Flutter Extension, as well as celebrate fan-favorite Juicy Tubes.
Over three short weeks, the bus made stops at top college campuses and nearby Ulta stores to spread awareness, encourage product try-ons, and engage with the community.
The tour was also supported by an Olivia Rodrigo merch booth so fans could stay connected at each stop.
#oliviarodrigo #lancôme #lancomebeauty #bus #experiential
![Pictureplane - Hyper Real (Knife City Remix) [Single Stream]](https://i.ytimg.com/vi/cseJO68SAJM/mqdefault.jpg "Pictureplane - Hyper Real (Knife City Remix) [Single Stream]
Subscribe to IHEARTCOMIX: http://www.youtube.com/user/iheartcomixrecords?sub_confirmation=1
Purchase on iTunes:
https://itunes.apple.com/us/album/hyper-real-single/id964014822
PICTUREPLANE - HYPER REAL
Produced by: Pictureplane & Lars Stalfors
http://iheartcomix.com/1nfinity
https://soundcloud.com/pictureplane")
