![Killing Us Softly 4: Advertisings Image of Women [Trailer] - Available on DVD @challengingmedia](https://i.ytimg.com/vi/PTlmho_RovY/maxresdefault.jpg)
Uploaded March 2010 | Updated September 2026, 3 weeks ago
Correction: This video contains the image of Giselle Bundchen incorrectly identified as Ana Carolina Reston. An updated video is available here: youtube.com/watch?v=jWKXit_3rpQ&feature=youtu.be
mediaed.org
In this new, highly anticipated update of her pioneering Killing Us Softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals a range of new print and television advertisements to lay bare a stunning pattern of damaging gender stereotypes -- images and messages that too often reinforce unrealistic, and unhealthy, perceptions of beauty, perfection, and sexuality. By bringing Kilbourne's groundbreaking analysis up to date, Killing Us Softly 4 stands to challenge a new generation of students to take advertising seriously, and to think critically about popular culture and its relationship to sexism, eating disorders, and gender violence.
Jean Kilbourne, Ed.D. is internationally recognized for her groundbreaking work on the image of women in advertising and for her critical studies of alcohol and tobacco advertising. In the late 1960s she began her exploration of the connection between advertising and several public health issues, including violence against women, eating disorders, and addiction, and launched a movement to promote media literacy as a way to prevent these problems. A radical and original idea at the time, this approach is now mainstream and an integral part of most prevention programs. Her films, lectures and television appearances have been seen by millions of people throughout the world. Kilbourne was named by The New York Times Magazine as one of the three most popular speakers on college campuses. She is the creator of the renowned Killing Us Softly: Advertising's Image of Women film series and the author of the award-winning book Can't Buy My Love: How Advertising Changes the Way We Think and Feel and co-author of So Sexy So Soon: The New Sexualized Childhood and What Parents Can Do to Protect Their Kids.
Correction: This video contains the image of Giselle Bundchen incorrectly identified as Ana Carolina Reston. An updated video is available here: youtube.com/watch?v=jWKXit_3rpQ&feature=youtu.be
mediaed.org
In this new, highly anticipated update of her pioneering Killing Us Softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals a range of new print and television advertisements to lay bare a stunning pattern of damaging gender stereotypes -- images and messages that too often reinforce unrealistic, and unhealthy, perceptions of beauty, perfection, and sexuality. By bringing Kilbourne's groundbreaking analysis up to date, Killing Us Softly 4 stands to challenge a new generation of students to take advertising seriously, and to think critically about popular culture and its relationship to sexism, eating disorders, and gender violence.
Jean Kilbourne, Ed.D. is internationally recognized for her groundbreaking work on the image of women in advertising and for her critical studies of alcohol and tobacco advertising. In the late 1960s she began her exploration of the connection between advertising and several public health issues, including violence against women, eating disorders, and addiction, and launched a movement to promote media literacy as a way to prevent these problems. A radical and original idea at the time, this approach is now mainstream and an integral part of most prevention programs. Her films, lectures and television appearances have been seen by millions of people throughout the world. Kilbourne was named by The New York Times Magazine as one of the three most popular speakers on college campuses. She is the creator of the renowned Killing Us Softly: Advertising's Image of Women film series and the author of the award-winning book Can't Buy My Love: How Advertising Changes the Way We Think and Feel and co-author of So Sexy So Soon: The New Sexualized Childhood and What Parents Can Do to Protect Their Kids.
![Killing Us Softly 4: Advertisings Image of Women [Trailer] - Available on DVD](https://i.ytimg.com/vi/PTlmho_RovY/mqdefault.jpg "Killing Us Softly 4: Advertisings Image of Women [Trailer] - Available on DVD
Correction: This video contains the image of Giselle Bundchen incorrectly identified as Ana Carolina Reston. An updated video is available here: http://www.youtube.com/watch?v=jWKXit_3rpQ&feature=youtu.be
http://www.mediaed.org
In this new, highly anticipated update of her pioneering Killing Us Softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals a range of new print and television advertisements to lay bare a stunning pattern of damaging gender stereotypes images and messages that too often reinforce unrealistic, and unhealthy, perceptions of beauty, perfection, and sexuality. By bringing Kilbournes groundbreaking analysis up to date, Killing Us Softly 4 stands to challenge a new generation of students to take advertising seriously, and to think critically about popular culture and its relationship to sexism, eating disorders, and gender violence.
Jean Kilbourne, Ed.D. is internationally recognized for her groundbreaking work on the image of women in advertising and for her critical studies of alcohol and tobacco advertising. In the late 1960s she began her exploration of the connection between advertising and several public health issues, including violence against women, eating disorders, and addiction, and launched a movement to promote media literacy as a way to prevent these problems. A radical and original idea at the time, this approach is now mainstream and an integral part of most prevention programs. Her films, lectures and television appearances have been seen by millions of people throughout the world. Kilbourne was named by The New York Times Magazine as one of the three most popular speakers on college campuses. She is the creator of the renowned Killing Us Softly: Advertisings Image of Women film series and the author of the award-winning book Cant Buy My Love: How Advertising Changes the Way We Think and Feel and co-author of So Sexy So Soon: The New Sexualized Childhood and What Parents Can Do to Protect Their Kids.")
![#ReGENERATION [Trailer]](https://i.ytimg.com/vi/Qx4uE5pcsus/mqdefault.jpg "#ReGENERATION [Trailer]
Now Available on DVD
http://www.mediaed.org
#ReGENERATION
The Politics of Apathy & Activism
A film by Phillip Montgomery
Ryan Gosling narrates this engrossing film about social activism, the forces that galvanized the Occupy movement, and how a new generation of young people is coming to terms with a rapidly changing world. The film skillfully weaves commentary from some of the countrys leading political and social analysts with personal observations from a collective of young musicians, a tight-knit group of suburban high-school students, and a young conservative family, providing a nuanced look at the myriad challenges facing the next generation of Americans. The result is as personal as it is political, as much a portrait of the contemporary political scene as of a generation of young people finding their way in uncertain times.
Features Noam Chomsky, the late Howard Zinn, Adbusters Kalle Lasn, Andrew Bacevich, Amy Goodman, Talib Kweli, Sut Jhally, and music from STS9.")
