Uploaded August 2026 | Updated September 2026, 3 weeks ago
Your monthly retainer is killing your close rate because it pushes every prospect into shopping you against the cheapest agency they can find. In this video I break down the Setup Plus Show pricing model - one build fee up front, then pay-per-show billing - so prospects can't compare you to anyone, and deals close faster with higher total value. Full numbers, script, and objection handling.
๐ Unlimited Leads: scrapercity.com/b2b-email-database?utm_source=ab-yt&utm_medium=KillYourMonthlyRetainerforGood&utm_campaign=July_2026
In this video:
โ Why the monthly retainer makes the client shop you on price before you can sell value
โ How to size the setup fee ($3K-$5K) so it covers your build and anchors the offer
โ The per-show rate ($200-$400 per confirmed meeting) and how to line it up with the client's deal size
โ Exact contract language for the 'no-shows don't count' rule so you never argue over an invoice
โ The word-for-word response to 'what if you book zero calls?'
โ How this pricing structure hands you a cold email opener that basically writes itself
๐ Join the Mastermind: galadon.com/gold?utm_source=ab-yt&utm_medium=KillYourMonthlyRetainerforGood&utm_campaign=July_2026
๐ What tools do I recommend? alexberman.com/tools
๐ Grow on X (Twitter): https://tweetloft.com?utm_source=ab-yt&utm_medium=KillYourMonthlyRetainerforGood&utm_campaign=July_2026
#agencygrowth #coldemail #agencyowner #agencypricing #outboundsales #payperappointment #leadgeneration #b2bsales #clientacquisition #freelancing #salestips #appointmentsetting
Your monthly retainer is killing your close rate because it pushes every prospect into shopping you against the cheapest agency they can find. In this video I break down the Setup Plus Show pricing model - one build fee up front, then pay-per-show billing - so prospects can't compare you to anyone, and deals close faster with higher total value. Full numbers, script, and objection handling.
๐ Unlimited Leads: scrapercity.com/b2b-email-database?utm_source=ab-yt&utm_medium=KillYourMonthlyRetainerforGood&utm_campaign=July_2026
In this video:
โ Why the monthly retainer makes the client shop you on price before you can sell value
โ How to size the setup fee ($3K-$5K) so it covers your build and anchors the offer
โ The per-show rate ($200-$400 per confirmed meeting) and how to line it up with the client's deal size
โ Exact contract language for the 'no-shows don't count' rule so you never argue over an invoice
โ The word-for-word response to 'what if you book zero calls?'
โ How this pricing structure hands you a cold email opener that basically writes itself
๐ Join the Mastermind: galadon.com/gold?utm_source=ab-yt&utm_medium=KillYourMonthlyRetainerforGood&utm_campaign=July_2026
๐ What tools do I recommend? alexberman.com/tools
๐ Grow on X (Twitter): https://tweetloft.com?utm_source=ab-yt&utm_medium=KillYourMonthlyRetainerforGood&utm_campaign=July_2026
#agencygrowth #coldemail #agencyowner #agencypricing #outboundsales #payperappointment #leadgeneration #b2bsales #clientacquisition #freelancing #salestips #appointmentsetting
