Uploaded July 2015 | Updated September 2026, 2 hours ago

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Seven-year-old Ethan bet Kevin Bacon six dollars he could eat the most ice cream in six seconds. Why six dollars, and why six seconds? Because everyone in the world is connected to a child with a life-threatening illness by six degrees or less. That includes kids like Ethan.

#GKTWChallenge: Step By Step

Step 1: Challenge a friend or family member to the #GKTWChallenge.

Step 2: Stuff your face with ice cream for 6 seconds. Get it all on video.

Step 3: Whoever eats the most, wins. Loser donates $6 to Give Kids The World Village. (Though it’d be pretty cool if the winner donated too.)

Step 4: Share your video using the hashtag #GKTWChallenge. Challenge friends and family members to do steps 1-4.