Joel Ackerman - The Road To 100M Plays - LeWeb14 Paris @LeWeb
Joel Ackerman - The Road To 100M Plays - LeWeb14 Paris @LeWeb
Uploaded December 2014 | Updated September 2026, 1 hour ago
Why video is the most powerful marketing medium that exists. The most popular excuses companies have for not using video, and why none of them are valid. The most common mistakes companies make with video and how to avoid them.
Joel Ackerman, Writer/Director, Poo-Pourri; Chief Creative Genius, Ackermania Creative
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Joel Ackerman - The Road To 100M Plays - LeWeb'14 Paris

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