Uploaded February 2026 | Updated September 2026, 23 hours ago
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Contact Information:
Website: vibvillage.com
Email: Creativedwill@gmail.com
Instagram: @creativedwill
Discord: creativedwill#8522
Is Native Instruments going out of business? With the recent news of Native Instruments entering preliminary insolvency proceedings, the music production world is full of questions. In this video, I decide to do something different—I asked AI (Gemini) to analyze the situation to see if the company will survive and if it's safe for us to keep investing in their ecosystem.
I break down exactly what "preliminary insolvency" means (hint: it's not the end yet), discuss the heavy debt load from the Francisco Partners era, and share my personal thoughts as a "Creative Dad" and long-time user.
We also cover the risk levels for different products: Is Kontakt safe? Is Maschine dying? Should you switch to Akai or Ableton? Let's dive in and get creative.
In this video, I cover:
The real meaning of Native Instruments' insolvency filing.
Why "Survival Mode" doesn't mean dead.
Risk assessment: Kontakt vs. Traktor vs. Maschine.
Why I think software is their future (and hardware might be in trouble).
AI's verdict on whether you should buy or wait.
⚠️ DISCLAIMER: While I work for Sweetwater, the views and opinions expressed in this video are 100% my own and do not represent the official stance of Sweetwater or any other company. This is an independent review and reaction based on public news and my personal experience.
Join the Conversation: Do you think Native Instruments can bounce back, or is it time to jump ship to Ableton or Akai? Let me know in the comments!
#NativeInstruments #MusicProduction #CreativeDWill #MusicTechNews #AIAnalysis #HomeStudio #Maschine #Kontakt
Here is a list of all the gear that I use to create music and make my YouTube Video. Disclaimer: some of the links listed below are affiliate links. If you use the links, I get a small commission at no extra cost to you.
vidiq.com/creativedwill
My Studio Gear:
Maschine Plus: bit.ly/3LUqJtm
Maschine Mk3: bit.ly/3Ecml6p
Audio Interface: amzn.to/3Jsn2ZW
Komplete Kontrol S61: bit.ly/3Jr3uFq
Komplete M32: bit.ly/3LUqX3G
Mixing Headphones: zzounds.com/item--SENHD650?siid=132776
Less Expensive but amazing Headphones: amzn.to/3xddyzl
Professional Recording Microphone: amzn.to/3E0PEZy
Less Expensive but super awesome Microphone: amzn.to/3JlYDFr
Studio Monitors: amzn.to/3DVvika
Preamp: amzn.to/3uoAWs0
Monitor Station: amzn.to/3xhv7yu
Camera Gear:
Main Camera: amzn.to/3jlDjph
Less Expensive Camera: amzn.to/37B57TW
Overhead Camera: amzn.to/3JpKpne
Favorite Lens: amzn.to/3JqZx3E
Canon Lens: amzn.to/3rg2PAn
Main Studio Light: amzn.to/3ri3t0j
Wireless Microphone: amzn.to/3xeXqgK
Shotgun Microphone: amzn.to/3pwqXwI
Video Recorder/ Monitor: amzn.to/3Jri5Rn
Favorite Plugins:
Omnisphere: spectrasonics.net/products/omnisphere
Komplete Ultimate 13 Collector’s edition: bit.ly/371LIf1
Serato Sample: serato.com/sample
Curtis King Tape Boy: slapexperts.com/tapeboy.html
Retro Color RC-20: xlnaudio.com/products/addictive_fx/effect/rc-20_retro_color
Output Sounds Arcade: output.com/products/arcade
Thanks for visiting my Channel. Please leave a like and comment below.
Subscribe to stay up to date with the latest uploads!
Contact Information:
Website: vibvillage.com
Email: Creativedwill@gmail.com
Instagram: @creativedwill
Discord: creativedwill#8522
Is Native Instruments going out of business? With the recent news of Native Instruments entering preliminary insolvency proceedings, the music production world is full of questions. In this video, I decide to do something different—I asked AI (Gemini) to analyze the situation to see if the company will survive and if it's safe for us to keep investing in their ecosystem.
I break down exactly what "preliminary insolvency" means (hint: it's not the end yet), discuss the heavy debt load from the Francisco Partners era, and share my personal thoughts as a "Creative Dad" and long-time user.
We also cover the risk levels for different products: Is Kontakt safe? Is Maschine dying? Should you switch to Akai or Ableton? Let's dive in and get creative.
In this video, I cover:
The real meaning of Native Instruments' insolvency filing.
Why "Survival Mode" doesn't mean dead.
Risk assessment: Kontakt vs. Traktor vs. Maschine.
Why I think software is their future (and hardware might be in trouble).
AI's verdict on whether you should buy or wait.
⚠️ DISCLAIMER: While I work for Sweetwater, the views and opinions expressed in this video are 100% my own and do not represent the official stance of Sweetwater or any other company. This is an independent review and reaction based on public news and my personal experience.
Join the Conversation: Do you think Native Instruments can bounce back, or is it time to jump ship to Ableton or Akai? Let me know in the comments!
#NativeInstruments #MusicProduction #CreativeDWill #MusicTechNews #AIAnalysis #HomeStudio #Maschine #Kontakt
Here is a list of all the gear that I use to create music and make my YouTube Video. Disclaimer: some of the links listed below are affiliate links. If you use the links, I get a small commission at no extra cost to you.
vidiq.com/creativedwill
My Studio Gear:
Maschine Plus: bit.ly/3LUqJtm
Maschine Mk3: bit.ly/3Ecml6p
Audio Interface: amzn.to/3Jsn2ZW
Komplete Kontrol S61: bit.ly/3Jr3uFq
Komplete M32: bit.ly/3LUqX3G
Mixing Headphones: zzounds.com/item--SENHD650?siid=132776
Less Expensive but amazing Headphones: amzn.to/3xddyzl
Professional Recording Microphone: amzn.to/3E0PEZy
Less Expensive but super awesome Microphone: amzn.to/3JlYDFr
Studio Monitors: amzn.to/3DVvika
Preamp: amzn.to/3uoAWs0
Monitor Station: amzn.to/3xhv7yu
Camera Gear:
Main Camera: amzn.to/3jlDjph
Less Expensive Camera: amzn.to/37B57TW
Overhead Camera: amzn.to/3JpKpne
Favorite Lens: amzn.to/3JqZx3E
Canon Lens: amzn.to/3rg2PAn
Main Studio Light: amzn.to/3ri3t0j
Wireless Microphone: amzn.to/3xeXqgK
Shotgun Microphone: amzn.to/3pwqXwI
Video Recorder/ Monitor: amzn.to/3Jri5Rn
Favorite Plugins:
Omnisphere: spectrasonics.net/products/omnisphere
Komplete Ultimate 13 Collector’s edition: bit.ly/371LIf1
Serato Sample: serato.com/sample
Curtis King Tape Boy: slapexperts.com/tapeboy.html
Retro Color RC-20: xlnaudio.com/products/addictive_fx/effect/rc-20_retro_color
Output Sounds Arcade: output.com/products/arcade
