Uploaded December 2025 | Updated September 2026, 2 weeks ago
In India, the iPhone craze has reached an extreme level. People are spending far beyond their income, buying expensive phones on EMI just to signal status and success.
In this video, we break down why iPhones have become a social symbol, how EMI creates a financial trap, and why Apple’s marketing works so well in India. We also explain the hidden costs of the Apple ecosystem and share simple rules to make smarter money decisions before upgrading your phone.
This is not about Apple vs Android — it’s about awareness, financial discipline, and choosing needs over pressure.
#iPhoneCraze #MiddleClassReality #EMITrap
A video by Abhiraj Rajadhyaksha & Niyati Mavinkurve
Chapters:
00:00 Intro
01:36 iPhone's Craze
05:07 The EMI Trap
07:35 Apple's Marketing trap
09:39 There is no end
13:54 Conclusion
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Facebook: facebook.com/abhiandniyu
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About Us:
Abhi and Niyu is the fastest growing Indian educational YouTube channel. Abhi and Niyu are a husband-wife couple who believe in the power of our youth.
Abhi and Niyu started their page to talk about positive, impactful ideas and to inspire offline action from online content. It was a way to change the way our negative feeds operated and replace negative news with positive, action-oriented news that made some change. They decode and simplify issues for Millenials and believe small steps lead to big outcomes in the future. Their videos span different genres like history, environment, and sustainability, policy discussions, social commentary, economics, personal finance, among others.
In India, the iPhone craze has reached an extreme level. People are spending far beyond their income, buying expensive phones on EMI just to signal status and success.
In this video, we break down why iPhones have become a social symbol, how EMI creates a financial trap, and why Apple’s marketing works so well in India. We also explain the hidden costs of the Apple ecosystem and share simple rules to make smarter money decisions before upgrading your phone.
This is not about Apple vs Android — it’s about awareness, financial discipline, and choosing needs over pressure.
#iPhoneCraze #MiddleClassReality #EMITrap
A video by Abhiraj Rajadhyaksha & Niyati Mavinkurve
Chapters:
00:00 Intro
01:36 iPhone's Craze
05:07 The EMI Trap
07:35 Apple's Marketing trap
09:39 There is no end
13:54 Conclusion
Get our equipment:
My favourite camera: amzn.to/3hYR3ZT
Budget camera to shoot videos: amzn.to/3vmcHtZ
Best Tripod to shoot videos: amzn.to/3VtVY2D
Best Mic for YouTube: amzn.to/3C9OOtH
Best light for background lighting: amzn.to/3WM1CyN
Phone to shoot Reels: amzn.to/3GrhAZp
Best laptop to edit on: amzn.to/3juJIS5
Cheapest laptop to edit 4K videos: amzn.to/3vkSOUm
Facebook: facebook.com/abhiandniyu
Instagram: instagram.com/abhiandniyu
Twitter: twitter.com/abhiandniyu
About Us:
Abhi and Niyu is the fastest growing Indian educational YouTube channel. Abhi and Niyu are a husband-wife couple who believe in the power of our youth.
Abhi and Niyu started their page to talk about positive, impactful ideas and to inspire offline action from online content. It was a way to change the way our negative feeds operated and replace negative news with positive, action-oriented news that made some change. They decode and simplify issues for Millenials and believe small steps lead to big outcomes in the future. Their videos span different genres like history, environment, and sustainability, policy discussions, social commentary, economics, personal finance, among others.
