Investing Personalities with Dr. Daniel Crosby @DoughRoller
Investing Personalities with Dr. Daniel Crosby  @DoughRoller
Uploaded March 2022 | Updated September 2026, 3 weeks ago
Today on Dough Roller, we are talking with Dr. Daniel Crosby! He is a psychologist and behavioral finance expert who helps organizations understand the intersection of the mind and markets. Dr. Crosby recently co-authored a New York Times Best-Selling book titled, Personal Benchmark: Integrating Behavioral Finance and Investment Management.

Daniel was named one of the “12 Thinkers to Watch” by Monster.com and a “Financial Blogger You Should Be Reading” by AARP, and is the author of many best-selling books which include: You’re Not That Great, The Laws of Wealth, and Behavioral Investor. He also hosts the podcast Standard Deviations which tackles money, mind, and meaning, all through a psychological lens.

In today’s episode, we talk about how Dr. Daniel created the Irrationality Index and the different investing personalities. We’ll also learn about Dr. Crosby’s stance on higher risk investments like crypto, and how different personality traits can have different levels of success when investing!

Timestamps:
[00:00] - Introducing Dr. Daniel Crosby
[03:11] - Irrationality Index
[08:11] - Behavioral Finance Lessons
[13:07] - Value Momentum Investors vs. Value Camp Investors
[20:05] - Identifying Investment Biases
[23:28] - Momentum Investing
[26:52] - Dr. Daniel’s insights on fear
[29:28] - Personality Traits of Successful Investors
[38:31] - Where to keep up with Dr. Daniel

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The Dough Roller Money Podcast is a finance podcast for easy-to-understand advice on managing your money. How to make it, give it, save it, spend it, and invest it in a way that puts you in control of your money and makes it work for you. This fun, relatable and honest podcast shoots straight and helps people understand the big picture as well as the nuances of owning your finances. From retirement planning, best practices for saving, paying off debt, smart investing and so much more. You don’t have to be a financial expert to listen, but you can become one!

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Investing Personalities with Dr. Daniel Crosby

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