Uploaded November 2024 | Updated September 2026, 2 weeks ago

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Inside the Dark World of Celebrity Endorsements in EDM

OUTLINE:

00:00:00 The Dark Side of EDM
00:01:44 Brand Deals in EDM
00:03:24 The New Gatekeepers of EDM?
00:04:11 Corporate Cash in EDM
00:04:59 Making Hits in the EDM Machine
00:06:40 NFTs and the Future of EDM
00:07:29 Creativity vs. Commercialism
00:08:15 Talent or Trend?
00:08:59 When Endorsements Go Wrong
00:09:46 Stay Tuned…