INNOVATE, OPTIMIZE, THRIVE: STRATEGIES FOR LASTING COMPETITIVE ADVANTAGE @iefatv
INNOVATE, OPTIMIZE, THRIVE: STRATEGIES FOR LASTING COMPETITIVE ADVANTAGE  @iefatv
Uploaded January 2026 | Updated September 2026, 18 hours ago
In an era defined by rapid technological change, shifting consumer expectations, and global economic uncertainty, organizations must continuously adapt to remain competitive.

Held on December 16, 2025 at IEFA’s Conference of Paris, this plenary session brings together senior leaders from global industry to explore how innovation, operational excellence, and strategic foresight can drive long-term success.

Speakers include:
• Blake Moret, Chairman and CEO, Rockwell Automation
• Anne-Laure de Chammard, Group Executive Board Member, Siemens Energy
• Hiba Farès, Chairwoman, RATP Dev
• Jérôme Pécresse, Chief Executive, Aluminum & Lithium, Rio Tinto
• Anita Hawser, Europe Editor, The Banker

During this session, speakers examine how companies can remain resilient amid constant market disruption, leverage emerging technologies to unlock new value, and balance short-term performance with long-term sustainability.

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INNOVATE, OPTIMIZE, THRIVE: STRATEGIES FOR LASTING COMPETITIVE ADVANTAGE

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