Uploaded August 2024 | Updated September 2026, 49 minutes ago

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Instagram: instagram.com/stateofkait
Why we can't stop watching things we HATE youtu.be/xu5wSw6xpwI
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00:00 Intro
00:20 Beauty filters
03:06 Not disclosing ads
07:41 Giving Everything a Positive Review
12:42 Promoting Sales and Coupon Codes
14:35 Language that Triggers Shopping Impulses
18:18 Agreeing to Ads Before Trying the Product
20:13 Participating in Viral Trends
22:31 Promoting an Aspirational Lifestyle
28:27 Outro

Resources, Credits, and Creators:
Summary of FTC guidelines: termly.io/resources/articles/ftc-requirements-for-influencers/#summary-of-ftc-guidelines-for-influencers
“The Problem With Influencers” by Adenike Fapohunda currentaffairs.org/news/2021/02/the-problem-with-influencers
@SocialSymone youtube.com/watch?v=E64v0h895w8 and youtu.be/Fxmp01Oj7aE?si=Z57njYDuC9OKiJ9e
Logan Rae Hill tiktok.com/t/ZTNmxKQDC
Mrs. Dow Jones "Is Influencer Culture Making You Broke?”: youtube.com/watch?v=EPr8V99ifVY
Inside Edition video on Tiktok’s bold glamour filter: youtube.com/watch?v=tw2euJzOk60
Tiffany Ferg’s ‘the lifestyle influencer paradox’ youtube.com/watch?v=R2_fm-igsSA
hihayderz tiktok.com/@hihayderz/video/7384929640294665518?is_from_webapp=1&sender_device=pc&web_id=7383355888884696618
Tea Spill youtube.com/watch?v=jaqjUyBdDkA and youtube.com/watch?v=n_RmXCmv_ms
Buzzfeed: buzzfeednews.com/article/katienotopoulos/most-celebrities-arent-disclosing-instagram-ads
Article on Kim Kardashian buzzfeednews.com/article/ellendurney/kim-kardashian-million-dollar-fine-over-paid-crypto-ad
Connor Wood tiktok.com/@fibulaa/video/7246521668523281710?is_from_webapp=1&sender_device=pc&web_id=7383355888884696618
Blaire Allison tiktok.com/@blaire_allison/video/7359622210660666667

TikTok credits:
tiktok.com/@eanaes 
tiktok.com/@boldglamour/video/7206238027528637742?is_from_webapp=1&web_id=7383355888884696618
tiktok.com/@loganraehill
tiktok.com/@mikaylanogueira
tiktok.com/@jamescharles
tiktok.com/@abigaillinnn
tiktok.com/@kyliejenner
tiktok.com/@kylie_kristen_jenner
tiktok.com/@desiperkins
tiktok.com/@meredithduxbury
youtube.com/@Tati
youtube.com/@InsideEdition
instagram.com/kyliejenner
tiktok.com/@mannymua733
instagram.com/mikaylajmakeup/?hl=en
instagram.com/gigihadid/?hl=en
tiktok.com/@jacattack
youtube.com/@TeaSpill
tiktok.com/@fibulaa
tiktok.com/@blaire_allison/video/7359622210660666667
youtube.com/@thedealguy
youtube.com/@gothamista
youtube.com/@DrDrayzday
youtube.com/@LeeBenjamin
youtube.com/@SheaWhitney
youtube.com/@Hyram
tiktok.com/@theaugustdiaries
tiktok.com/@glamwithkas
tiktok.com/@devdoesreviews
tiktok.com/@glamzilla
tiktok.com/@baileessecrets
tiktok.com/@juliaperfetto
tiktok.com/@bethennyfrankel
tiktok.com/@likeskin
tiktok.com/@daniellebroaddus
tiktok.com/@yazmooremakeup
tiktok.com/@0emmamac
tiktok.com/@missprettygirl
tiktok.com/@ayele229
tiktok.com/@sarahcramos
tiktok.com/@sadbeige
tiktok.com/@darceyangel
tiktok.com/@justtkass
tiktok.com/@marysherb
youtube.com/@SocialSymone
tiktok.com/@jasminnlily_
instagram.com/aimeesong
tiktok.com/@alixearle
tiktok.com/@kaylieestewart
tiktok.com/@alexafieldd
tiktok.com/@naraazizasmith
tiktok.com/@hihayderz
tiktok.com/@bee.better.company
tiktok.com/@444bnkroll
tiktok.com/@emilylulamay
tiktok.com/@abidaunton
tiktok.com/@stefann96
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FTC: This video is not sponsored and it is not meant for children.