Uploaded December 2025 | Updated September 2026, 2 weeks ago
Ethan Smith, CEO of Graphite, on why seed stage companies don't need search engine optimization.
Turn visitors into leads today with HubSpot’s free marketing tools.
clickhubspot.com/u99
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Host Links:
📲Kipp Bodnar, twitter.com/kippbodnar
📲Kieran Flanagan, twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
About the Show
Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Hubspot's SVP of Marketing, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
Ethan Smith, CEO of Graphite, on why seed stage companies don't need search engine optimization.
Turn visitors into leads today with HubSpot’s free marketing tools.
clickhubspot.com/u99
We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed
📲YouTube: youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg
📲Twitter: twitter.com/matgpod
📲TikTok: tiktok.com/@matgpod
📲 Join our community landing.connect.com/matg
Thank you for tuning into Marketing Against The Grain!
📲Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934
📲If you love this show, please leave us a 5-Star Review link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.
We really appreciate your support.
Host Links:
📲Kipp Bodnar, twitter.com/kippbodnar
📲Kieran Flanagan, twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
About the Show
Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Hubspot's SVP of Marketing, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
