Uploaded November 2022 | Updated September 2026, 2 weeks ago

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FULL EPISODE: youtube.com/watch?v=R8v62_Rzd8Q&t=0s

Ian Hecox is one of the true founding fathers of YouTube -- if there was a Mount Rushmore of online content creators, he'd be on it. Listen as he recounts the failed business models of YouTube in the past, the problem with MCNs like Defy, and how creators are doing it much differently today.

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