Uploaded August 2026 | Updated September 2026, 2 weeks ago
Want to support us so we can keep making videos?
Take a look at our apps.
Blackout Cards → blackoutcards.com
Phase Smoothies → phasesmoothies.com
Work with us → themichalaks.co.uk
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Hey guys,
I had an idea for a product about six months ago. A necklace that listens to everything you say for two years, trains an AI on your voice, and lets your family talk to you after you die.
I made a fake advert for it this week after a couple of strong coffes. Then I sat down and tried to work out whether it's the best idea I've ever had or the worst thing I could possibly put into the world.
I still don't know.
I'd love to know what you think — genuinely. If your mum or dad had worn one of these for two years, would you use it?
Yes or no in the comments.
I'll make somethign a bit more light hearted next week :)
Stef x
Want to support us so we can keep making videos?
Take a look at our apps.
Blackout Cards → blackoutcards.com
Phase Smoothies → phasesmoothies.com
Work with us → themichalaks.co.uk
-
Hey guys,
I had an idea for a product about six months ago. A necklace that listens to everything you say for two years, trains an AI on your voice, and lets your family talk to you after you die.
I made a fake advert for it this week after a couple of strong coffes. Then I sat down and tried to work out whether it's the best idea I've ever had or the worst thing I could possibly put into the world.
I still don't know.
I'd love to know what you think — genuinely. If your mum or dad had worn one of these for two years, would you use it?
Yes or no in the comments.
I'll make somethign a bit more light hearted next week :)
Stef x

![The Secret Four Words That Can Turn Any Idea Into Reality
20% Off ALL BLACKOUTCARDS with this code: XMAS20
https://www.blackoutcards.com/discount/XMAS20
Hey guys,
We’re still in the strange limbo of waiting on our house sale, so with little else to do, I decided to sit down and talk through my last 20 years of trying to succeed online—an adventure packed with more flops than I can count (and a few satisfying wins!).
In this video, I share the story behind my first venture, inspired by a quirky pixel grid site that kicked off my obsession with creating online businesses. From there, it’s been a rollercoaster of ideas, challenges, and pivots, all leading up to our latest success with BlackoutCards. I dive into some hard-learned lessons on resilience, why flops aren’t failures, and the relentless drive you need to keep going.
Whether you’re just curious about what goes on behind the scenes or thinking of starting your own venture, this one’s for you.
I talk about the ups, the downs, and why I’ve always believed that if you have an idea, the best approach is simply to “just [ ] do it.”
See you next week :) The Secret Four Words That Can Turn Any Idea Into Reality](https://i.ytimg.com/vi/Me-TCjWjQxU/mqdefault.jpg)








