Uploaded December 2023 | Updated September 2026, 3 days ago

---

Sue Nalapeta, CTO at Trusted Health, provides fascinating insights into her decision-making process when it comes to deciding between building or buying software, the "To Be Or Not To Be" of Tech as she puts it.
She introduces the 7 Cs framework to evaluate build vs buy decisions, taking into account factors such as cost, complexity, culture and competitive advantage. Sue shares her practical experiences from various companies, where she's implemented this methodology to boost growth and business efficiency.

00:00 Introduction and Background
01:08 The Dilemma of Build vs Buy in Tech
02:14 Introducing the 7C's Framework
09:04 Applying the framework - Real World Examples
20:47 Key Factors in Making Build vs Buy Decisions
22:13 Q&A Session

--
This talk was recorded at Elevate 2023, Plato's flagship engineering leadership conference hosted in San Francisco on Nov 7 and 8 2023.