How To Understand An Assertive @NegotiationMastery
How To Understand An Assertive  @NegotiationMastery
Uploaded September 2026 | Updated September 2026, 2 hours ago
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Chris Voss is a former FBI lead international kidnapping negotiator, bestselling author of "Never Split the Difference", and founder and CEO of The Black Swan Group, a negotiation training, coaching, and consulting organization that teaches people how to achieve better outcomes in high-stakes conversations.

Recognized globally as a leading authority on negotiation, Chris developed his approach through decades of experience in crisis negotiation. Today, he and The Black Swan Group apply those principles to business, sales, leadership, difficult conversations, and high-stakes communication through The Black Swan Method® and Tactical Empathy®.

"Never Split the Difference" has introduced millions of readers around the world to Chris’s negotiation methodology. Through The Black Swan Group, Chris and his team help people go beyond understanding the concepts in the book and develop negotiation as a practical, repeatable performance skill through training, coaching, practice, and live experiences.

The Black Swan Group offers in-person negotiation training, live and self-paced online negotiation training, coaching, keynote speaking, and advanced negotiation experiences for business owners, leaders, sales professionals, and other professionals who want to become more effective dealmakers.

Learn from Chris Voss and The Black Swan Group:
Negotiation training and resources: blackswanltd.com/?utm_source=youtube&utm_medium=social&utm_campaign=negotiationmastery

In-person and live training: blackswanltd.com/live-events?utm_source=youtube&utm_medium=social&utm_campaign=negotiationmastery

Online negotiation training: blackswanltd.com/online-negotiation-classes?utm_source=youtube&utm_medium=social&utm_campaign=negotiationmastery
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Chris Voss & The Black Swan Group |

How To Understand An Assertive

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