Uploaded April 2016 | Updated September 2026, 2 hours ago
Based on this post: annielytics.com/?p=8501. Google Analytics doesn't provide a good default channel for social ads. I demonstrate why I think tagging social ads with a medium of cpc is a bad idea and proffer an alternative that will allocate all of your paid social into one, neat custom channel.
Based on this post: annielytics.com/?p=8501. Google Analytics doesn't provide a good default channel for social ads. I demonstrate why I think tagging social ads with a medium of cpc is a bad idea and proffer an alternative that will allocate all of your paid social into one, neat custom channel.
