How to show up in AI search – Webflow tutorial @Webflow

Uploaded June 2026 | Updated September 2026, 3 weeks ago

AI search is changing how people discover brands, and most teams can’t track or improve it.

In this video, you’ll learn how Webflow AEO helps you measure visibility in AI answers, identify what’s holding you back, and fix it fast using AI-powered recommendations.

We break down how AI discovery works, what signals actually matter (like visibility score, citations, and AI-referred traffic), and how to take action using Webflow’s Measure → Recommend → Act workflow.

You’ll also see real examples of fixing structured data issues and creating content that gets cited in AI answers.

If you want your site to show up in tools like ChatGPT, Claude, and beyond, this is where to start.

Chapters:
00:00 — AI Search Just Changed Everything
00:52 — What AEO Actually Means
01:45 — The Webflow AEO Loop (Measure → Act)
02:50 — Meet the AI Agents
03:55 — The 3 Data Signals That Matter
05:05 — Tracking AI Visibility & Traffic
06:35 — Prompts: The New Keywords
07:55 — Recommendations: What to Fix
09:05 — Example Fixes (Schema + Content)
10:00 — The AEO Flywheel (Understand → Ship)

Read more about AEO in Webflow:
webflow.com/blog/introducing-webflow-aeo

Learn more about AEO in Webflow:
webflow.com/feature/aeo

Get your free AEO assessment:
webflow.com/solutions/aeo

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How to show up in AI search – Webflow tutorial

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$What Is an llms.txt file? (And Why It Matters for AEO) Ever wondered what an llms.txt file is and why it matters for AEO (Answer Engine Optimization)? In this video, we break down everything you need to know about llms.txt, the emerging standard that helps Large Language Models (LLMs) like ChatGPT, Gemini, Claude, and Perplexity understand, summarize, and cite your content. You’ll learn how AI-powered search is changing the way websites get discovered — and how you can use llms.txt to guide these models toward your best, most meaningful pages. We’ll walk through how llms.txt compares to robots.txt and sitemap.xml, how to create and upload an llms.txt file in Webflow, and what kind of impact you can expect once it’s live. # Index: 00:00 – Introduction to llms.txt and AEO 01:08 – What is an llms .txt file? 01:52 – Comparison to robots.txt and sitemap.xml 02:32 – Create an #llms .txt 03:58 – Upload llms.txt file to a Webflow site 04:38 – What impact does an llms.txt file have? # Prompt used in the video: Fill out the following llms.txt template using my website’s information. {https://www.yourdomain.com/ Briefly describe what your website or business does here.} Keep it concise, accurate, and easy for AI models to understand. # Title - Optional description goes here Optional details go here ## Section name - [Link title](https://link_url): Optional link details ## Optional - [Link title](https://link_url) # Article on Webflow Help Center: https://help.webflow.com/hc/en-us/articles/43240104183315-Upload-an-llms-txt-file-to-your-site Get started with #webflow : https://university.webflow.com/ Join the Webflow Community: https://webflow.com/community https://webflow.com https://twitter.com/webflow https://www.instagram.com/webflow https://facebook.com/webflow$

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