How to Scratch an Itch (Justin Searls) @TestDouble
How to Scratch an Itch (Justin Searls)  @TestDouble
Uploaded March 2020 | Updated September 2026, 1 week ago
Are you a “creative person”? Why is it that most of us would probably hesitate to answer “yes” to that question?

Stereotypes that paint creativity as a mysterious force for good in the world have incidentally discouraged many of us from practicing creativity in our own lives.

This talk presents a strange theory: what if creativity is more like a chronic illness, one fueled by toxic emotions and character flaws? If nothing else, that would certainly lower the barrier to entry.

More here: blog.testdouble.com/talks/2016-12-01-a-creativity-talk
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How to Scratch an Itch (Justin Searls)

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