Uploaded October 2024 | Updated September 2026, 2 hours ago
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Chef PK is a cooking YouTuber whose anime food channel has done 67,000,000 views. But that's not what we're talking about today. We're talking about physical products.
At a 100,000 subscribers he launched his first book, and did about 40,000 in revenue.
In this episode, you'll learn how to brainstorm product ideas, how to find product audience fit, and how to bring an idea into reality.
🧠 Get the Operating System That Runs My Business: creatorhq.co
🧰 My Full Gear List: creatorscience.com/toolbox
📬 Join 60,000+ creators getting a higher return on attention: creatorscience.com
🧪 Join The Lab: join.creatorscience.com
***
CONNECT WITH CHEFPK
🌐 Website: chefpk.com
🐦 Twitter: twitter.com/chefpk3
📸 Instagram: instagram.com/chefupk
📹 YouTube: youtube.com/@CHEFPKR/featured
***
CONNECT WITH ME
🐦 Twitter: twitter.com/jayclouse
📸 Instagram: instagram.com/jayclouse
🎵 TikTok: tiktok.com/@jayclouse
💼 LinkedIn: linkedin.com/in/jayclouse
***
🏁 PAST EPISODES & STARTER PLAYLISTS
podcast.creatorscience.com/episodes
podcast.creatorscience.com/playlists
💼 SPONSORS
podcast.creatorscience.com/sponsors
TEAM
Founder + Host // Jay Clouse: creatorscience.com
Editor + Producer // Conor Conaboy: twitter.com/conorconaboy
Thumbnail Artist // Jonathan Sippel: twitter.com/thumbnailgrail
00:00 - What Happens When an Anime Chef Makes Merch?
01:05 - ChefPK’s Product Rundown
02:11 - Revenue Breakdown
03:37 - Evolving from Channel to Business
07:07 - Using Patreon as a YouTuber
12:05 - Our Lovely Sponsor
13:09 - Evolving from Channel to Business II
16:30 - Figuring Out How to Make a Physical Product
19:56 - Figuring Out What Your Audience Really Wants
24:32 - Why You Should Sponsor Your Own Videos
28:50 - Evolving from Channel to Business III
35:13 - CCN Framework for Product Development
38:27 - Getting Over Limiting Beliefs
40:02 - Time and Cost of Product Development
42:54 - Balancing Running Your Channel and Building a Business
45:52 - Evolving from Channel to Business IV
47:31 - The Advice You Need to Hear
Get $50 OFF an annual Pro or Everything plan from Motion Array: creatorscience.co/yt-motion-array-chefpk
Get my free course to become a professional creator: creatorscience.co/yt-chefpk
Get ChefPk's Cooking with Chaos: cookingwithchaos.gg
Chef PK is a cooking YouTuber whose anime food channel has done 67,000,000 views. But that's not what we're talking about today. We're talking about physical products.
At a 100,000 subscribers he launched his first book, and did about 40,000 in revenue.
In this episode, you'll learn how to brainstorm product ideas, how to find product audience fit, and how to bring an idea into reality.
🧠 Get the Operating System That Runs My Business: creatorhq.co
🧰 My Full Gear List: creatorscience.com/toolbox
📬 Join 60,000+ creators getting a higher return on attention: creatorscience.com
🧪 Join The Lab: join.creatorscience.com
***
CONNECT WITH CHEFPK
🌐 Website: chefpk.com
🐦 Twitter: twitter.com/chefpk3
📸 Instagram: instagram.com/chefupk
📹 YouTube: youtube.com/@CHEFPKR/featured
***
CONNECT WITH ME
🐦 Twitter: twitter.com/jayclouse
📸 Instagram: instagram.com/jayclouse
🎵 TikTok: tiktok.com/@jayclouse
💼 LinkedIn: linkedin.com/in/jayclouse
***
🏁 PAST EPISODES & STARTER PLAYLISTS
podcast.creatorscience.com/episodes
podcast.creatorscience.com/playlists
💼 SPONSORS
podcast.creatorscience.com/sponsors
TEAM
Founder + Host // Jay Clouse: creatorscience.com
Editor + Producer // Conor Conaboy: twitter.com/conorconaboy
Thumbnail Artist // Jonathan Sippel: twitter.com/thumbnailgrail
00:00 - What Happens When an Anime Chef Makes Merch?
01:05 - ChefPK’s Product Rundown
02:11 - Revenue Breakdown
03:37 - Evolving from Channel to Business
07:07 - Using Patreon as a YouTuber
12:05 - Our Lovely Sponsor
13:09 - Evolving from Channel to Business II
16:30 - Figuring Out How to Make a Physical Product
19:56 - Figuring Out What Your Audience Really Wants
24:32 - Why You Should Sponsor Your Own Videos
28:50 - Evolving from Channel to Business III
35:13 - CCN Framework for Product Development
38:27 - Getting Over Limiting Beliefs
40:02 - Time and Cost of Product Development
42:54 - Balancing Running Your Channel and Building a Business
45:52 - Evolving from Channel to Business IV
47:31 - The Advice You Need to Hear
